An interesting story with three case studies: “Publishers should recognize digital as a publishing solution rather than an alternative method of delivery…Digital distribution is a way to increase circulation, to be a leader in a market, open up new opportunities for readers and advertisers, and, hopefully, create new revenue streams.”
PC Magazine has an ABC-audited 100,000 paid digital edition circulation (possibly the largest digital subscription base around).
Digital Editions: Are They Viable Yet?
Summary:
An interesting story with three case studies: “Publishers should recognize digital as a publishing solution rather than an alternative metho…
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