Marketers of baldness cures and miracle weight-loss remedies, take note: if you advertise on YouTube, you are subject to the same standards for truth and accuracy as ads in other media, the National Advertising Division of the Council of Better Business Bureaus ruled in a decision on Thursday. This is the first time the NAD–the investigative arm of the ad industry’s self-policing operation–considered claims of false advertising on video-sharing sites, MediaPost reports. The decision is related to a claim made by Dyson vacuum cleaners in an ad boasted of the appliance
Ads On YouTube Subject To Truth-In-Advertising Standards, Watchdog Group Says
Summary:
Marketers of baldness cures and miracle weight-loss remedies, take note: if you advertise on YouTube, you are subject to the same standards…
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