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	<title>Comments on: Zune Dropping Its &quot;Social&quot; Mask</title>
	<atom:link href="http://paidcontent.org/2007/11/06/419-zune-dropping-its-social-mask/feed/" rel="self" type="application/rss+xml" />
	<link>http://paidcontent.org/2007/11/06/419-zune-dropping-its-social-mask/</link>
	<description>The economics of digital content</description>
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		<title>By: Kontra</title>
		<link>http://paidcontent.org/2007/11/06/419-zune-dropping-its-social-mask/#comment-54575</link>
		<dc:creator><![CDATA[Kontra]]></dc:creator>
		<pubDate>Thu, 08 Nov 2007 07:52:40 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.wp.gostage.it/2007/11/06/419-zune-dropping-its-social-mask/#comment-54575</guid>
		<description><![CDATA[I explored the difficulties MS will have with its ongoing Zune strategy (with links, videos and background) at:

&quot;In the shadow of the iPod: Microsoft Zuning out of the Social&quot;
http://counternotions.com/2007/11/06/zune-no-longer-social/

&quot;...Zune has no compelling advantage over the iPod, other than being not-the-iPod. With the possible exception of Sony (that apparently cannot write software if its life depended on it), there’s really no other company better positioned to challenge Apple’s digital music hegemony than Microsoft. But is Microsoft being delusional here or is Zune 2 just a bridge to Zune 3 that’ll crush the iPod?&quot;

&quot;So what does Microsoft do for Zune 2? Double the ad budget ($17 million for the next six months), change the ad agency (McCann-Erickson’s new T.A.G. unit in San Francisco) and drop the “Welcome to the Social” strategy.]]></description>
		<content:encoded><![CDATA[<p>I explored the difficulties MS will have with its ongoing Zune strategy (with links, videos and background) at:</p>
<p>&quot;In the shadow of the iPod: Microsoft Zuning out of the Social&quot;<br />
<a href="http://counternotions.com/2007/11/06/zune-no-longer-social/" rel="nofollow">http://counternotions.com/2007/11/06/zune-no-longer-social/</a></p>
<p>&quot;&#8230;Zune has no compelling advantage over the iPod, other than being not-the-iPod. With the possible exception of Sony (that apparently cannot write software if its life depended on it), there’s really no other company better positioned to challenge Apple’s digital music hegemony than Microsoft. But is Microsoft being delusional here or is Zune 2 just a bridge to Zune 3 that’ll crush the iPod?&quot;</p>
<p>&quot;So what does Microsoft do for Zune 2? Double the ad budget ($17 million for the next six months), change the ad agency (McCann-Erickson’s new T.A.G. unit in San Francisco) and drop the “Welcome to the Social” strategy.</p>
]]></content:encoded>
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		<title>By: reed</title>
		<link>http://paidcontent.org/2007/11/06/419-zune-dropping-its-social-mask/#comment-54574</link>
		<dc:creator><![CDATA[reed]]></dc:creator>
		<pubDate>Tue, 06 Nov 2007 21:04:04 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.wp.gostage.it/2007/11/06/419-zune-dropping-its-social-mask/#comment-54574</guid>
		<description><![CDATA[I have been hearing an announcement is imminent at Ad Tech where Facebook and Zune announce an ad supported, free, on-demand service in addition to what we already know; they want to go head-to-head with iTunes. Additionally, this will will involve UMG and Total Music (Doug Morris is out for Steve Jobs head and their fixed pricing)...Rafat, do you have any window into this?]]></description>
		<content:encoded><![CDATA[<p>I have been hearing an announcement is imminent at Ad Tech where Facebook and Zune announce an ad supported, free, on-demand service in addition to what we already know; they want to go head-to-head with iTunes. Additionally, this will will involve UMG and Total Music (Doug Morris is out for Steve Jobs head and their fixed pricing)&#8230;Rafat, do you have any window into this?</p>
]]></content:encoded>
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		<title>By: quikboy</title>
		<link>http://paidcontent.org/2007/11/06/419-zune-dropping-its-social-mask/#comment-54573</link>
		<dc:creator><![CDATA[quikboy]]></dc:creator>
		<pubDate>Tue, 06 Nov 2007 13:32:26 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.wp.gostage.it/2007/11/06/419-zune-dropping-its-social-mask/#comment-54573</guid>
		<description><![CDATA[@Paul:

Your little comment is rather a joke.

I got an iPod Touch too, and I HATE it. The iTunes WiFi store is super slow. At first, the UI itself was also slow to respond to my touch. It cost a lost for some measly GB! It uses iTunes!

I&#039;m planning on returning the Touch, and getting something more reliable. I heard most Zune owners are happy with them, and the Zune 80 is a sweet deal for me. So stick with your Touch, and discover the many problems there is in a premature technology.]]></description>
		<content:encoded><![CDATA[<p>@Paul:</p>
<p>Your little comment is rather a joke.</p>
<p>I got an iPod Touch too, and I HATE it. The iTunes WiFi store is super slow. At first, the UI itself was also slow to respond to my touch. It cost a lost for some measly GB! It uses iTunes!</p>
<p>I&#39;m planning on returning the Touch, and getting something more reliable. I heard most Zune owners are happy with them, and the Zune 80 is a sweet deal for me. So stick with your Touch, and discover the many problems there is in a premature technology.</p>
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		<title>By: Paul</title>
		<link>http://paidcontent.org/2007/11/06/419-zune-dropping-its-social-mask/#comment-54572</link>
		<dc:creator><![CDATA[Paul]]></dc:creator>
		<pubDate>Tue, 06 Nov 2007 01:10:04 +0000</pubDate>
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		<description><![CDATA[I don&#039;t think I will get one.  I just got a new iPod Touch]]></description>
		<content:encoded><![CDATA[<p>I don&#39;t think I will get one.  I just got a new iPod Touch</p>
]]></content:encoded>
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