http://paidcontent.org/2008/02/12/419-mwc-vodafones-sarin-too-many-platforms-must-raise-game-to-iphone/ The economics of digital content Sun, 19 May 2013 00:21:01 +0000 hourly 1 http://wordpress.com/ http://paidcontent.org/2008/02/12/419-mwc-vodafones-sarin-too-many-platforms-must-raise-game-to-iphone/#comment-57450 Thu, 14 Feb 2008 18:55:58 +0000 http://paidcontent.wp.gostage.it/2008/02/12/419-mwc-vodafones-sarin-too-many-platforms-must-raise-game-to-iphone/#comment-57450 The point Sarin made about "the new-new thing is internet on the mobile” struck me as flawed. I am apposed the the one web principle. Mobile needs to be considered as a seperate entity to the internet. Just like newspapers, television and radio are for delivery services to the user. The Web has been implemented for computers. Sure, certain aspects of the Web wil benefit Mobile, but to simply say, "Internet on mobile" is not a good message to be sending to developers.
Designing a "one web" will lead to various problems:
- Developers making sacrifices in innovation in order to achieve compatibility.
- Developers relying on transcoding tools to take their web site and make it mobile
Both of these problems will lead to poor user experience, and not show the user the true potential of the MOBILE WEB.
Mobiles are designed to be mobile and in your pocket, Computers are designed to be on your desk and at home or office.
When will the industry wake up to these facts, and encourage companies to do more about promotion of innovation. Don't take your website, and translate to mobile, think out of the box, and see how the meanings of the word mobile can translate to benefit to your company, and the solution that you are offering.
-Olaf-

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