Comments on: @ SxSW: Michael Eisner; ‘The Time Is Right’; Internet Content To Equal TV In 5 Years

By: Joseph Weisenthal

Joseph Weisenthal — Wed, 12 Mar 2008 05:53:15 +0000

Tom, thanks for pointing out the ambiguity. He was referring to the distributors of content, suggesting that if they want to claim an ownership stake in everything, they won't get anything.

By: Tom Smuts

Tom Smuts — Wed, 12 Mar 2008 05:19:52 +0000

I don't understand the quote you attribute to Eisner: “If you take the position that you’re going to own all your own content, you’re going to end up with nothing.”

Is he addressing digital distributors or content producers like Vuguru?

If digital distributors, is he saying they're not going to get any professional content if they're piggish about ownership? To which I say: good point (and I hope it's true).

Or is he telling content creators and producers to accept that they're going to give up significant ownership to get distribution. To which I say I hope not: that's the kind of vertical integration that's screwed up the television business for creators and independent producers already.

By: preetam mukherjee

preetam mukherjee — Tue, 11 Mar 2008 23:09:37 +0000

I think Eisner missed out on the point of Chris Andersons "Free Economics" theory…it's not about a free lunch. It's about making the lunch free on a Wednesday, so more people are enticed into paying for it on Monday/Tuesday/Thursday/Friday.

Come to think of it, I'd say he missed quite a few points… ;)