I’d gone to a Reliance WebWorld to pay the bill for my data card connection today, and noticed a BigFlicks shop-in-shop store, so took a photo (pictured above). It’s taking up quite a bit of space – they could comfortably fit around a 4 PC console there and still have space. I also noticed that the business is being re-branded as BigFlix – phonetically it’s still the same, but the spelling change is intrigues me…why the change? It isn’t cool enough to use the correct spelling anymore? They own both domains – BigFlicks.com and BigFlix.com.
Reliance Entertainment Rebrands BigFlicks As BigFlix
Summary:
I’d gone to a Reliance WebWorld to pay the bill for my data card connection today, and noticed a BigFlicks shop-in-shop store, so took a ph…
Nikhil, the name change is a copy of Netflix (www.netflix.com) which is also a movie rental by post company.
Nikhil,
I noticed that last week and swear to god, I was about to write up on that but didn't get time and forgot.
By the way, did you notice about TravelGuru and AtYourPrice.in? Check this out
http://www.informationmadness.com/cms/index.php?option=com_content&task=view&id=856&Itemid=9
ya its a copy of netflix. talk about plaigarism.
Their BigFlix TV ad is funny !!
Back after a long break!
The reason why people use non regular spellings is because you cannot (in India) register brand names using regular english words.
This is exactly the weakness in the Big Bazaar branding that Reliance is exploiting to launch Reliance Big Bazar and this is their way to make sure no one can do the same thing to them.
Cheers
Tania – stop marketing of your ridiculous blog for the God's sake, be responsible citizen, god bless you
Hey Nikhil,
A small rectification here, it is BIGFlix. BIG, all in the upper case.
Cheers
Pallavi
Hey Tanya,
To answer to your comment, BIGFlix with an 'x' is just a matter of convenience and moreover it is contemporary, can't help if great minds think alike ! (BIGFlix and NetFLIX) :)
Maybe they are trying to play off of netflix?
BigFlix is an absolute headache for people lured in with the proposal and looking for hiring its services.
The problem with bigflix is that they do not deliver what they promise. The major issues me and my friends have faced due to bigflix are-
1. They promise something but never deliver it.
2. they keep on changing their policies and terms and conditions time to time suiting their needs and not bothered to inform customers.
3. They never deliver on time. The period is too flexible and you end up waiting for the delivery even though if you have given pick up on time
4. A majority of their DVDs are faulty and scratched. On complaining they just say that they can look into the issue but never do anything about it actually and continue to deliver the faulty titles
5. sometime they auto select and manipulate your queue and give you titles you never have asked for
6. They skip delivery on holidays etc but never compensate it
7. They take the money on advance but makes the refund a big pain for the customer.
8. Their communications are often misleading and improper. they have no sense of commitment
9. call centre executives doesn/t understand the customer issues and always comes with standard replies
10. the titles as available with them are quite outdated and it is better to have TV with cable to watch newer movies than from bigflix
11. You cannot play their all DVDs in your laptop. region code is a big problem and the quality of DVD is infected which corrupts your system however original they claim to be.
Subscribe to bigflix if you do not bother as to how is your money or your customer issues or service is being treated. Since you have paid the money, you have to bear the consequnces as their customer care is good for nothing.