http://paidcontent.org/2008/06/13/419-puma-kicks-off-mobile-marketing-campaign-for-euro-2008/ The economics of digital content Sat, 18 May 2013 18:43:38 +0000 hourly 1 http://wordpress.com/ http://paidcontent.org/2008/06/13/419-puma-kicks-off-mobile-marketing-campaign-for-euro-2008/#comment-61146 Tue, 24 Jun 2008 00:09:27 +0000 http://paidcontent.wp.gostage.it/2008/06/13/419-puma-kicks-off-mobile-marketing-campaign-for-euro-2008/#comment-61146 Mobile Advertising is cathcing big. What with its reach much more than the print and TV advertising. Also, with not many companies really into it right now Puma has made the right move as this helps brand awareness amongst its traget customers.

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