Comments on: Disney Tries Familiar Strategy, Uses ‘Snow White’ To Pitch New Tech; This Time It’s Blu-ray, BD Live http://paidcontent.org/2008/08/27/419-disney-tries-familiar-strategy-uses-classics-to-pitch-new-technology-th/ The economics of digital content Fri, 13 Dec 2013 18:54:38 +0000 hourly 1 http://wordpress.com/ By: makemytrip http://paidcontent.org/2008/08/27/419-disney-tries-familiar-strategy-uses-classics-to-pitch-new-technology-th/#comment-63270 Sun, 05 Oct 2008 18:14:10 +0000 http://paidcontent.wp.gostage.it/2008/08/27/419-disney-tries-familiar-strategy-uses-classics-to-pitch-new-technology-th/#comment-63270 cheapest tickets to anywhere in India

]]> By: jetlite http://paidcontent.org/2008/08/27/419-disney-tries-familiar-strategy-uses-classics-to-pitch-new-technology-th/#comment-63269 Sun, 05 Oct 2008 18:07:21 +0000 http://paidcontent.wp.gostage.it/2008/08/27/419-disney-tries-familiar-strategy-uses-classics-to-pitch-new-technology-th/#comment-63269 book chepest ickets to jetlite now

]]> By: Staci D. Kramer http://paidcontent.org/2008/08/27/419-disney-tries-familiar-strategy-uses-classics-to-pitch-new-technology-th/#comment-63268 Wed, 27 Aug 2008 23:08:32 +0000 http://paidcontent.wp.gostage.it/2008/08/27/419-disney-tries-familiar-strategy-uses-classics-to-pitch-new-technology-th/#comment-63268 Thanks, Darren. Your point is well taken and I should have mentioned it but this initiative isn't aimed at selling PS3s. Certainly, that's a mass number for consoles and for BD-Live in that context but standalone Blu-ray is a different matter.

]]> By: Darren Lepke http://paidcontent.org/2008/08/27/419-disney-tries-familiar-strategy-uses-classics-to-pitch-new-technology-th/#comment-63267 Wed, 27 Aug 2008 20:20:54 +0000 http://paidcontent.wp.gostage.it/2008/08/27/419-disney-tries-familiar-strategy-uses-classics-to-pitch-new-technology-th/#comment-63267 "But BD-Live isn’t for the masses when it comes to cost; players require ethernet ports and are more expensive than straight Blu-ray."

While it is true that BD-Live enabled players from a particular manufacturer are typically priced higher than their equivalents without BD-Live, what the author fails to mention is that the most powerful and widely purchased blu-ray player, the Playstation 3, has BD-Live functionality.

Maybe the bigger question should be if the 12-14 million PS3 units projected to be sold by the end of this year constitutes the "masses".

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