The three former MSNites are back together, at the company MSFT tried hard to buy: Yahoo (NSDQ: YHOO). Yesterday came the news that Jeff Dossett is joining Yahoo as SVP-U.S. Audience, and now Eric Hadley, formerly GM of the MSN Network and till recently the CMO at online video company Heavy, has now joined Yahoo as the VP of U.S. Field Marketing, a newly created role responsible for marketing communications strategy and execution for advertisers, publishers, industry groups and other partners. He started there yesterday. This reunites the three main former MSN executives: Dossett, Hadley and Joanne Bradford, who joined Yahoo in September as SVP-U.S. revenue and market development. Bradford and Dossett report to Hilary Schneider, while Hadley reports to Nick Besbeas, SVP of Marketing & Customer Care, Yahoo! U.S.
Hadley joined Heavy about a year ago, and this continues the slow bleeding of senior executives from the online video company. It also announced some layoffs last month.
Update: The internal memo from Yahoo, sent by Besbeas, on Hadley joining and some other reporting structure changes:
“Team,
Today I am happy to announce that Eric Hadley is joining Yahoo! as Vice President of U.S. Field Marketing, a newly created role which will be responsible for driving our marketing communications strategy and execution for advertisers, publishers, industry groups and other partners. The current advertiser and partner marketing teams, which had been led by Kristen Fergason on an interim basis, will report to Eric moving forward. Eric and the team will partner closely with the Advertising Marketplaces Group under Mike Walrath, the U.S. Partnerships organization under Jim Schinella, the U.S. Revenue and Market Development team under Joanne Bradford and the Corporate Communications team under Adam Grossberg. Full memo after the jump…
Eric
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