Comments on: UK Affiliate Marketing Network Skimlinks Gets First Round Funding http://paidcontent.org/2009/02/23/419-uk-affiliate-ad-network-skimlinks-gets-first-round-funding/ The economics of digital content Fri, 24 May 2013 12:01:07 +0000 hourly 1 http://wordpress.com/ By: Alicia Navarro http://paidcontent.org/2009/02/23/419-uk-affiliate-ad-network-skimlinks-gets-first-round-funding/#comment-66927 Wed, 25 Feb 2009 05:41:30 +0000 http://paidcontent.wp.gostage.it/2009/02/23/419-uk-affiliate-ad-network-skimlinks-gets-first-round-funding/#comment-66927 Thanks for your feedback, P Mackay.
It may be worth me clarifying how the Mail Online, and in fact most of our clients use Skimlinks. It is used on their blog, which is subjective commentary, not the news or current affairs. Their editorial integrity is not compromised, and we absolutely passionately promote ethical use of our product. What we want to provide is the means for qualitiy publishers to generate sufficient revenues so they can keep offering their content for free, without troubling users overly with excessive advertising. If as a result of their quality content you end up buying something they link to, isn't this a worthwhile remumeration for the staff they pay to create content, design the site, host the site, and pay for marketing to get you to their site. We are getting accustomed to content and services online being free, but somehow these sites need to generate revenue to stay afloat: if they can do it without interfering with your user experience, and without compromising their editorial integrity, surely we should support this so we can continue to get our content for free?

I'd be happy to answer any further questions you have, feel free to contact me from our website.
Kind regards,
Alicia Navarro
CEO – Skimlinks

]]> By: p mackay http://paidcontent.org/2009/02/23/419-uk-affiliate-ad-network-skimlinks-gets-first-round-funding/#comment-66926 Tue, 24 Feb 2009 00:06:50 +0000 http://paidcontent.wp.gostage.it/2009/02/23/419-uk-affiliate-ad-network-skimlinks-gets-first-round-funding/#comment-66926 I will not be clicking on ordinary links on Mail Online etc in future. If I read so called editorial in the Mail and decide to buy a product, I'll find it on a cashback site and click from there to receive the commission myself.

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