http://paidcontent.org/2009/05/14/419-report-apple-has-made-20-million-to-45-million-from-its-app-store/ The economics of digital content Fri, 13 Dec 2013 18:54:38 +0000 hourly 1 http://wordpress.com/ http://paidcontent.org/2009/05/14/419-report-apple-has-made-20-million-to-45-million-from-its-app-store/#comment-70146 Sat, 16 May 2009 04:38:55 +0000 http://paidcontent.wp.gostage.it/2009/05/14/419-report-apple-has-made-20-million-to-45-million-from-its-app-store/#comment-70146 It's tough to compare downloads to sales. I want to know if when people report downloads they are counting downloading an updated version, some apps have updated 10x.

]]> http://paidcontent.org/2009/05/14/419-report-apple-has-made-20-million-to-45-million-from-its-app-store/#comment-70145 Thu, 14 May 2009 21:38:53 +0000 http://paidcontent.wp.gostage.it/2009/05/14/419-report-apple-has-made-20-million-to-45-million-from-its-app-store/#comment-70145 I believe the lower estimate is correct. We've experience ratio as high as 1:100 between paid and free. E.g. an app that is offered for free gets 6.000 downloads a day and when we start charging 0.99 USD it gets 60 purchases a day. There are of course other reasons for this as well but the point is that most downloads from the iPhone Appstore are free and Apple doesn't really care if people download the free or paid ones as they make their money from the hardware business and deals with the operators. Most important thing is that there are great apps on the appstore and that people continue using and upgrading their iphones and itouches. Therefore Apple will obviously continue to ensure that there is a viable business model for developers but most developers will never become rich from their iphone apps.

]]> http://paidcontent.org/2009/05/14/419-report-apple-has-made-20-million-to-45-million-from-its-app-store/#comment-70144 Thu, 14 May 2009 21:37:31 +0000 http://paidcontent.wp.gostage.it/2009/05/14/419-report-apple-has-made-20-million-to-45-million-from-its-app-store/#comment-70144 The report, which you can click through to from our article, puts the ratio at anywhere from 1:15 to 1:40. It's probably closer to 1:15, but that doesn't seem incredibly low. I would imagine most people download the free ones versus those that charge.

]]> http://paidcontent.org/2009/05/14/419-report-apple-has-made-20-million-to-45-million-from-its-app-store/#comment-70143 Thu, 14 May 2009 21:24:00 +0000 http://paidcontent.wp.gostage.it/2009/05/14/419-report-apple-has-made-20-million-to-45-million-from-its-app-store/#comment-70143 It seems low, but a majority of that I would assume is that these downloads that cost money almost ALWAYS have a free (lite) version to try it out. If they don't like it, they don't buy it.

]]> http://paidcontent.org/2009/05/14/419-report-apple-has-made-20-million-to-45-million-from-its-app-store/#comment-70142 Thu, 14 May 2009 20:37:41 +0000 http://paidcontent.wp.gostage.it/2009/05/14/419-report-apple-has-made-20-million-to-45-million-from-its-app-store/#comment-70142 You trying to tell me that a maximum of 6% of downloads are paid? Only 1 out of 17? I am no expert, but this seems VERY low to me. Though the ASP seems a little high.

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