Comments on: Wal-Mart Wants In On The Used Games Biz, Too http://paidcontent.org/2009/05/18/419-wal-mart-wants-in-on-the-used-games-biz-too/ The economics of digital content Fri, 24 May 2013 02:22:43 +0000 hourly 1 http://wordpress.com/ By: Jim Troy http://paidcontent.org/2009/05/18/419-wal-mart-wants-in-on-the-used-games-biz-too/#comment-70243 Tue, 19 May 2009 19:43:30 +0000 http://paidcontent.wp.gostage.it/2009/05/18/419-wal-mart-wants-in-on-the-used-games-biz-too/#comment-70243 The role of kiosks are increasing in the physical retail store space. There is software available that will allow the Walmart kiosk to emulate their POS environment and will support integrated payments; price file management; and customer loyalty. The loyalty model has a preference marketing tool that will identify the customer, his or her likes and interest, thus allowing a presentation loop of the tailored games to the customers interest. Any retailer will be able to provide such a solution.

]]> By: NoTimeForRecess.com http://paidcontent.org/2009/05/18/419-wal-mart-wants-in-on-the-used-games-biz-too/#comment-70242 Tue, 19 May 2009 00:56:02 +0000 http://paidcontent.wp.gostage.it/2009/05/18/419-wal-mart-wants-in-on-the-used-games-biz-too/#comment-70242 I don't think this will be long-term, as it says, there is no instant gratification when trading in your game. I'd be willing to bet, 9 times out of 10, someone who trades in a game to let's say GameStop, will make a purchase of a new one on the same trip, with the money recieved from used games.

This kiosk won't do that for Wal-Mart.

]]>