Whether you like it or not, Twitter is changing the way people communicate, and digital media companies are eager to harness this new tool. Every week, we
Twitter Report Card: Tony Hsieh
Summary:
Whether you like it or not, Twitter is changing the way people communicate, and digital media companies are eager to harness this new tool.…
I just wanted to clarify that not responding on twitter through an @ reply on the zappos account is a conscious decision, but conversations actually do happen — they just aren't visible in the twitter stream at twitter.com/zappos.
Whenever I reply personally to people, I always send a direct message so that the twitter stream at twitter.com/zappos does not get cluttered. We also have another account that is managed by our Customer Loyalty Team at twitter.com/zappos_service — that team responds to public tweets that mention zappos using @ replies from that account.
Hope that clarifies things, please feel free to contact me if you have any questions!
Tony Hsieh – CEO – Zappos.com
Thanks for responding, Tony.
I thought you might be actively DMing people — which is definitely two-way communication — it's just not apparent to someone who might stumble upon your account. (And that's the perspective we're trying provide with the report card).
I can confirm that Tony replies to @ replies via DM. Very impressive considering the volume he must get.
I am an admirer of Zappos, Tony and the culture and team he has assembled. Also am a follower on Twitter and enjoy reading his tweets. Tony is the real deal!