Economist.com is taking two steps to charge for more content…
– Already charging for articles older than 12 months, it’s extending the threshold to those over 90 days old.
– And it’s making the digital print edition replica accessible only to subscribers.
The press release calls this “experimentation with a new website pay wall”. But the magazine, which is proving especially resilient in print, is rejecting the opportunity to go entirely pay-for.
Website publisher Ben Edwards, in the release: “Our intention is to continue to develop intelligent discussion as a free, advertising-supported experience, but to charge for the weekly magazine online.”