Comments on: ZoomInfo Spin-Off Bizo Raises $6 Million http://paidcontent.org/2009/11/24/419-zoominfo-spin-off-bizo-raises-6-million/ The economics of digital content Fri, 24 May 2013 18:12:22 +0000 hourly 1 http://wordpress.com/ By: John C. Smith http://paidcontent.org/2009/11/24/419-zoominfo-spin-off-bizo-raises-6-million/#comment-75370 Tue, 24 Nov 2009 06:34:52 +0000 http://paidcontent.wp.gostage.it/2009/11/24/419-zoominfo-spin-off-bizo-raises-6-million/#comment-75370 One the one hand there is an utter lack of B2B (or SMB) ad networks out there.

I am assuming this is a retargeting play. (Which I am not convinced advertisers ultimately will go for vs context via content.)

But it does fulfill a need.

Problem — ZoomInfo is garbage. No one ever goes there.

Ergo — This won't work.

Happy to hear if I'm missing something.

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