Comments on: First Look: Branson’s Virgin iPad Project Frustrates With Complexity

By: jacob

jacob — Tue, 28 Dec 2010 12:38:40 +0000

i am doing an essay on this and wanted to ask if this was a profitable decision and to what extent it is for virgin to have their magazine on ipadd

By: Fred Stevens-Smith

Fred Stevens-Smith — Fri, 03 Dec 2010 10:42:56 +0000

Honestly, author, as everyone else has pointed out you lost any shred of ‘digital’ credibility when you conflated your technological ineptitude with a product that said ineptitude limited access to.

The question then begs, what the hell are you doing writing about digital media?!

By: Staci D. Kramer

Staci D. Kramer — Thu, 02 Dec 2010 18:39:29 +0000

Robert needs no rescuing from me. I happened to do the iPad update for iOS4
earlier because I wanted elements he did not or, as has been the case with
previous Apple upgrades tied into required upgrades of other products, I’d
probably have been just as frustrated. I’m telling you what I experienced on
a solid wifi connection. Project is well aware of the time issue for some
people, btw, given the apology on the site.
http://www.projectmag.com/support/faqs.html#10

By: Howard

Howard — Thu, 02 Dec 2010 17:52:46 +0000

Mind numbing IT incompetence by someone who describes himself as “I am a journalist and online publisher, writing about technology and digital media since 1995.” And to have the gall to blame Apple shows a highly questionable level of judgement.

I didn’t bother reading any further because I have no confidence that this writer is capable of any kind of subjective analysis of the product or UI.

By: James Smith

James Smith — Thu, 02 Dec 2010 10:38:18 +0000

Staci rides to the rescue of her reviewer … or maybe not. Get a better connection, missy. I downloaded in less than five minutes.

By: appsmonkey.com

appsmonkey.com — Wed, 01 Dec 2010 23:07:06 +0000

Project Magazine was designed strictly for the iPad format, and brilliantly utilizes iPad’s multimedia and interactivity features better than other magazine apps. The photos are visually stunning, and the content is edgy, fresh, and fully interactive with playful headlines like ‘Make Google Your B****’ and ‘World’s Suckiest Ads’. Furthermore, the content continuously updates all month. Name one magazine that does that. Yes, it takes 5 minutes to download, but that allows you to watch videos and play the music while commuting or on the plane. There’s a brightside to everything! If you want to take a look inside the magazine, you should watch this video: http://www.youtube.com/watch?v=W3GMWnEx6bM

By: Richard Lander

Richard Lander — Wed, 01 Dec 2010 17:36:23 +0000

It’s a ghastly mess. I am totally lost in the navigation. Good night project

By: Staci D. Kramer

Staci D. Kramer — Wed, 01 Dec 2010 17:29:26 +0000

It took 14 minutes on wifi — I gave up on 3g — to download and install the
UK mag after I installed the app. In total, close to a 20-min process if you
know what you’re looking for in iTunes/app store. Too long for an impulse
buy/read even after installing the app.

By: Billy the Fish

Billy the Fish — Wed, 01 Dec 2010 17:09:19 +0000

The App loads, but the content doesnt. Yes, I have 4.2, but so frickin what? One of Apple’s mantras is that ‘it just works’.
Well this doesnt.

By: Marc Whitehead

Marc Whitehead — Wed, 01 Dec 2010 14:24:02 +0000

Not a publication that “needs” to be on iPad? Then how exactly would the myriad video and audio clips, links and real time blog updates work? Having read approx 75% of the content I have found these enhanced elements a fundamental part of the experience (notably the actual video of the beer ads in support of the narrtive, audio clips of Bands, interview clips from Jeff Bridges). I say again, how exactly could this be replacated on paper? I mean, come on.