Comments on: Look How Many Newspapers Are Still Sold Every Day In The UK http://paidcontent.org/2010/12/14/419-look-how-many-newspapers-are-still-sold-every-day-in-the-uk/ The economics of digital content Fri, 24 May 2013 19:47:03 +0000 hourly 1 http://wordpress.com/ By: Soilman http://paidcontent.org/2010/12/14/419-look-how-many-newspapers-are-still-sold-every-day-in-the-uk/#comment-81413 Wed, 15 Dec 2010 10:52:53 +0000 http://paidcontent.wp.gostage.it/2010/12/14/419-look-how-many-newspapers-are-still-sold-every-day-in-the-uk/#comment-81413 This may be the US, not the UK, but I rather think it tells the overall story better than some snapshot figures of today’s daily newspaper sales:

http://1.bp.blogspot.com/_BcXP9S2J94w/SyST-_DfooI/AAAAAAAAHBo/zJ_bkBlH5Ng/s1600-h/Circulation+-+Total+w+Trends.JPG

Read ‘em and weep…. paperboys.

]]> By: Steve Carey http://paidcontent.org/2010/12/14/419-look-how-many-newspapers-are-still-sold-every-day-in-the-uk/#comment-81412 Wed, 15 Dec 2010 05:58:02 +0000 http://paidcontent.wp.gostage.it/2010/12/14/419-look-how-many-newspapers-are-still-sold-every-day-in-the-uk/#comment-81412 Pedantically speaking, of course, your research answers the question in your headline (“How Many Newspapers Are Still SOLD every Day In The UK?”) rather than in the first line of the story (“How many PREOPLE in Britain buy a newspaper every day?”), let alone the question of how many people actually READ a newspaper every day. For the same reason the average number of legs on people is less than two – in that case, because no-one has more and a few have less; in the newspaper case, because most buy one and a few buy more than one; and most who read one or more usually read someone else’s.

Well, I DID say “Pedantically speaking…”!

Still, great to have a well-researched answer. And, as you say, it’s pretty good penetration. It would be interesting for us to know – though tedious for you to find out on our behalf – how that number has declined over the past ten, 20 and 30 years…

Thanks again!

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