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	<title>Comments on: PwC: This Is Not A Bubble, Valuations May Be Justified</title>
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	<link>http://paidcontent.org/2011/05/23/419-pwc-this-is-not-a-bubble-valuations-may-be-justified/</link>
	<description>The economics of digital content</description>
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		<title>By: Tim Egan</title>
		<link>http://paidcontent.org/2011/05/23/419-pwc-this-is-not-a-bubble-valuations-may-be-justified/#comment-83738</link>
		<dc:creator><![CDATA[Tim Egan]]></dc:creator>
		<pubDate>Tue, 24 May 2011 11:20:05 +0000</pubDate>
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		<description><![CDATA[This is a monumental shift in audience behaviour. The top social websites are at the forefront of a revolution and may well (if they dont mess up) prove to BE the media for the next decade or more. As such the valuations are just gamblings on value and may well be justified. ]]></description>
		<content:encoded><![CDATA[<p>This is a monumental shift in audience behaviour. The top social websites are at the forefront of a revolution and may well (if they dont mess up) prove to BE the media for the next decade or more. As such the valuations are just gamblings on value and may well be justified. </p>
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		<title>By: Nigel Scott</title>
		<link>http://paidcontent.org/2011/05/23/419-pwc-this-is-not-a-bubble-valuations-may-be-justified/#comment-83737</link>
		<dc:creator><![CDATA[Nigel Scott]]></dc:creator>
		<pubDate>Tue, 24 May 2011 02:29:35 +0000</pubDate>
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		<description><![CDATA[The problem with the PWC calculations is the ARPU for the Telco industry is about 600x that of the social media industry. So if we take the Vodafone valuation as the benchmark we discover the estimated value per user for a social media property should be closer to 50 pence. Further reading http://excapite.wordpress.com/2009/12/18/who-profits-from-the-6-degrees-of-separation/]]></description>
		<content:encoded><![CDATA[<p>The problem with the PWC calculations is the ARPU for the Telco industry is about 600x that of the social media industry. So if we take the Vodafone valuation as the benchmark we discover the estimated value per user for a social media property should be closer to 50 pence. Further reading http://excapite.wordpress.com/2009/12/18/who-profits-from-the-6-degrees-of-separation/</p>
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