http://paidcontent.org/2011/07/21/419-borders-downfall-and-whats-next-an-faq/ The economics of digital content Sun, 19 May 2013 12:06:38 +0000 hourly 1 http://wordpress.com/ http://paidcontent.org/2011/07/21/419-borders-downfall-and-whats-next-an-faq/#comment-84627 Thu, 21 Jul 2011 16:02:24 +0000 http://paidcontent.wp.gostage.it/2011/07/21/419-borders-downfall-and-whats-next-an-faq/#comment-84627 I am not shocked at all that they are going out. Atleast now i dont have to feel like when i walk into the store that i will get harrassed by a borders employee asking me if i wanted there useless card. good riddens to bad rubish

]]> http://paidcontent.org/2011/07/21/419-borders-downfall-and-whats-next-an-faq/#comment-84626 Thu, 21 Jul 2011 00:04:59 +0000 http://paidcontent.wp.gostage.it/2011/07/21/419-borders-downfall-and-whats-next-an-faq/#comment-84626 The most likely reason Borders failed was not necessarily that it tended to be slow in getting into the e- book revolution, or offering DVDs and CDs. No by far it was the general poor content of what it was trying to sell. Border’s book buyer purchsed reading materal of little interest except to the buyers themselves. It was of little interest to the reading public in general. Review many of its titles – who wants to read that kind of poorly written celebrity failures. B&N needs also to review the material it is trying peddle for exactly the same reasons. The other reason why Penguin for example is going to lose billions during the Borders’ bankruptcy and the discounted sell off of its unsold titles is due to the restrictions Off Set Printing (OSP) places on book publishers/sellers and the gigantic unsold book returns. It makes much more sense in today’s electroinic age to buy and sell Print On Demand (POD) books. Then there are no returns and all books purchased are likely to be sold. More can be ordered whenever required. And the electronic master book never goes out of print. It is simply stored as an e-file and takes up a small amount of space on a hard drive.

]]> http://paidcontent.org/2011/07/21/419-borders-downfall-and-whats-next-an-faq/#comment-84625 Wed, 20 Jul 2011 23:19:12 +0000 http://paidcontent.wp.gostage.it/2011/07/21/419-borders-downfall-and-whats-next-an-faq/#comment-84625 Change happens. Customers vote by taking their business elsewhere. Guess they didn’t have the correct lobbyists or were not too big to fail.

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