Comments on: Glamour Looks To Mobile And Social For September Print Promotion http://paidcontent.org/2011/08/02/419-glamour-looks-to-mobile-and-social-for-september-print-promotion/ The economics of digital content Fri, 13 Dec 2013 18:54:38 +0000 hourly 1 http://wordpress.com/ By: EZsocialmedia http://paidcontent.org/2011/08/02/419-glamour-looks-to-mobile-and-social-for-september-print-promotion/#comment-84760 Thu, 11 Aug 2011 16:47:55 +0000 http://paidcontent.wp.gostage.it/2011/08/02/419-glamour-looks-to-mobile-and-social-for-september-print-promotion/#comment-84760 Great article. The SnapTag innovation is indeed one-step ahead from QR codes. 

I’d like to point out though, users don’t have to download the Friends & Fans app to read the SnapTag. If I’m not mistaken, they can also use their camera phones to take a picture of the SnapTag and text it to a number. In this case of the Glamour issue, I think the number is 77865. The number’s a tad too small on the cover in the image. 

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