Hoping that students will come to rent A Concise Guide to Macroeconomics and stay for the discounted pizza, Chegg is launching Chegg Deals, a daily deal site aimed at the college set. Daily deal sites aimed at undergrads have struggled.
Chegg Deals is initially launching in Tempe, Ariz.; Atlanta; Miami; and New York City and has partnerships in place with “Capitol One, Dr. Pepper, MTV, Livescribe and Microsoft,” TechCrunch reports. A look through the site shows deals on pizza, yoga, paintball and beauty products. None of those seem particularly geared toward students (except maybe the paintball), but TechCrunch says the site will eventually offer deals on “textbooks and other educational resources” and I’ve asked Chegg for more info.
Chegg, which launched in its current form in 2007, has raised over $200 million in funding and says it’s used on 7,000 college campuses.
Many other daily deal sites for students have launched in recent months, and many have folded–a scan of the first 15 sites on this list reveals that several are defunct. LivingSocial launched a partnership with social learning site Koofers to bring daily deals to college campuses last November, but that program is no longer running.