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	<title>Comments on: Former MySpace CEO: News Corp&#8217;s Marketing Miscues Killed The Social Network</title>
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	<link>http://paidcontent.org/2011/10/26/419-former-myspace-ceo-news-corps-marketing-miscues-killed-the-social-netwo/</link>
	<description>The economics of digital content</description>
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		<title>By: Joshua Zambrano</title>
		<link>http://paidcontent.org/2011/10/26/419-former-myspace-ceo-news-corps-marketing-miscues-killed-the-social-netwo/#comment-85853</link>
		<dc:creator><![CDATA[Joshua Zambrano]]></dc:creator>
		<pubDate>Tue, 01 Nov 2011 13:55:24 +0000</pubDate>
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		<description><![CDATA[More proof that the then-MySpace CEO is as clueless now as he was then. They TRIED to relaunch it by remarketing it as a music service rather than social networking. That failed. Miserably. It was in the news at the time. He wants to blame it on stubborn visitors of the site. 

No, the problem is the same it was then, his refusal to listen to what fans of MySpace kept telling him and his stubbornness in pursuing a Facebook clone rather than MySpace&#039;s original strengths. They wanted a new Facebook-esque image to the extent they remodeled MySpace at the cost of everyone who liked the old MySpace, ignoring the protests in their stubbornness. 

The problem was in fact their stubborn attempts TO rebrand MySpace. MySpace lost popularity because of their silly Profile 2.0 and 3.0 changes that were in affect attempts to replace MySpace with Facebook. Then when that failed, rather than just listen to people wanting them to revert to the original MySpace 1.0, they tried to rebrand as a music site. Obviously it failed because the products they wanted were inferior to the original MySpace which, had they listened to MySpace users and kept, would&#039;ve resulted in sustained popularity. They never listened or tried that.]]></description>
		<content:encoded><![CDATA[<p>More proof that the then-MySpace CEO is as clueless now as he was then. They TRIED to relaunch it by remarketing it as a music service rather than social networking. That failed. Miserably. It was in the news at the time. He wants to blame it on stubborn visitors of the site. </p>
<p>No, the problem is the same it was then, his refusal to listen to what fans of MySpace kept telling him and his stubbornness in pursuing a Facebook clone rather than MySpace&#8217;s original strengths. They wanted a new Facebook-esque image to the extent they remodeled MySpace at the cost of everyone who liked the old MySpace, ignoring the protests in their stubbornness. </p>
<p>The problem was in fact their stubborn attempts TO rebrand MySpace. MySpace lost popularity because of their silly Profile 2.0 and 3.0 changes that were in affect attempts to replace MySpace with Facebook. Then when that failed, rather than just listen to people wanting them to revert to the original MySpace 1.0, they tried to rebrand as a music site. Obviously it failed because the products they wanted were inferior to the original MySpace which, had they listened to MySpace users and kept, would&#8217;ve resulted in sustained popularity. They never listened or tried that.</p>
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		<title>By: Susan BizziBiz</title>
		<link>http://paidcontent.org/2011/10/26/419-former-myspace-ceo-news-corps-marketing-miscues-killed-the-social-netwo/#comment-85852</link>
		<dc:creator><![CDATA[Susan BizziBiz]]></dc:creator>
		<pubDate>Fri, 28 Oct 2011 17:13:45 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.wp.gostage.it/2011/10/26/419-former-myspace-ceo-news-corps-marketing-miscues-killed-the-social-netwo/#comment-85852</guid>
		<description><![CDATA[Even though there are people that are still using MySpace it is will never be as big as it was or as big as Facebook is. ]]></description>
		<content:encoded><![CDATA[<p>Even though there are people that are still using MySpace it is will never be as big as it was or as big as Facebook is. </p>
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		<title>By: Mr Got a clue</title>
		<link>http://paidcontent.org/2011/10/26/419-former-myspace-ceo-news-corps-marketing-miscues-killed-the-social-netwo/#comment-85851</link>
		<dc:creator><![CDATA[Mr Got a clue]]></dc:creator>
		<pubDate>Wed, 26 Oct 2011 18:19:52 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.wp.gostage.it/2011/10/26/419-former-myspace-ceo-news-corps-marketing-miscues-killed-the-social-netwo/#comment-85851</guid>
		<description><![CDATA[Myspace pages take forever to load and whenever I want to play a song, that&#039;s takes a little bit more than forever. Yo, marketing dood, the servers suck, not the marketing whitepapers floating around the joint. ]]></description>
		<content:encoded><![CDATA[<p>Myspace pages take forever to load and whenever I want to play a song, that&#8217;s takes a little bit more than forever. Yo, marketing dood, the servers suck, not the marketing whitepapers floating around the joint. </p>
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