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	<title>Comments on: Byliner Has Sold Over 100,000 Original E-Singles</title>
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	<link>http://paidcontent.org/2011/12/13/419-byliner-has-sold-over-original-100000-e-singles/</link>
	<description>The economics of digital content</description>
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		<title>By: Chandos Erwin</title>
		<link>http://paidcontent.org/2011/12/13/419-byliner-has-sold-over-original-100000-e-singles/#comment-86641</link>
		<dc:creator><![CDATA[Chandos Erwin]]></dc:creator>
		<pubDate>Thu, 15 Dec 2011 17:20:48 +0000</pubDate>
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		<description><![CDATA[Thanks for reporting on this Laura.   

Our perspective from the frontline of digital publishing is definitely more in line with David Wolman&#039;s experience.   At Now and Then Reader, we&#039;re targeting the extreme niche audience of serious readers interested in history.  We know that our readers are out there.  It&#039;s just a daily grind of trying to find them through as many channels as possible.  

And the terminology is a challenge for us as well.  At 5,000 to 25,000 words, we&#039;re reluctant to call our releases &quot;books.&quot;  However they&#039;re not articles either.  &quot;Short nonfiction books&quot; isn&#039;t particularly sexy.  We&#039;ve landed on &quot;nonfiction titles,&quot; for now. But we&#039;re still figuring it out as we go.  We welcome any suggestions!

For anyone interested, check out our nonfiction titles at http://www.nowandthenreader.com]]></description>
		<content:encoded><![CDATA[<p>Thanks for reporting on this Laura.   </p>
<p>Our perspective from the frontline of digital publishing is definitely more in line with David Wolman&#8217;s experience.   At Now and Then Reader, we&#8217;re targeting the extreme niche audience of serious readers interested in history.  We know that our readers are out there.  It&#8217;s just a daily grind of trying to find them through as many channels as possible.  </p>
<p>And the terminology is a challenge for us as well.  At 5,000 to 25,000 words, we&#8217;re reluctant to call our releases &#8220;books.&#8221;  However they&#8217;re not articles either.  &#8221;Short nonfiction books&#8221; isn&#8217;t particularly sexy.  We&#8217;ve landed on &#8220;nonfiction titles,&#8221; for now. But we&#8217;re still figuring it out as we go.  We welcome any suggestions!</p>
<p>For anyone interested, check out our nonfiction titles at <a href="http://www.nowandthenreader.com" rel="nofollow">http://www.nowandthenreader.com</a></p>
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		<title>By: Laura Hazard Owen</title>
		<link>http://paidcontent.org/2011/12/13/419-byliner-has-sold-over-original-100000-e-singles/#comment-86640</link>
		<dc:creator><![CDATA[Laura Hazard Owen]]></dc:creator>
		<pubDate>Wed, 14 Dec 2011 12:57:40 +0000</pubDate>
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		<description><![CDATA[Hey--interesting thought about putting a cap on it. I remember when this promotion ran; Byliner had literally just launched and I think they published the piece and ran the promo right after the 60 Minutes on 3 Cups of Tea. 72 hours does seem like kind of a long time and 70k downloads is a lot; on the other hand, I think Krakauer agreed to it, and the story must have gotten tons more exposure that way. Kindle Singles were also just a couple months old at that point.

Byliner also pays the writer a flat fee up front and then it&#039;s a 50-50 profit split.]]></description>
		<content:encoded><![CDATA[<p>Hey&#8211;interesting thought about putting a cap on it. I remember when this promotion ran; Byliner had literally just launched and I think they published the piece and ran the promo right after the 60 Minutes on 3 Cups of Tea. 72 hours does seem like kind of a long time and 70k downloads is a lot; on the other hand, I think Krakauer agreed to it, and the story must have gotten tons more exposure that way. Kindle Singles were also just a couple months old at that point.</p>
<p>Byliner also pays the writer a flat fee up front and then it&#8217;s a 50-50 profit split.</p>
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		<title>By: Laura Hazard Owen</title>
		<link>http://paidcontent.org/2011/12/13/419-byliner-has-sold-over-original-100000-e-singles/#comment-86639</link>
		<dc:creator><![CDATA[Laura Hazard Owen]]></dc:creator>
		<pubDate>Wed, 14 Dec 2011 12:52:34 +0000</pubDate>
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		<description><![CDATA[Thanks, Jack--looking forward to the panel!]]></description>
		<content:encoded><![CDATA[<p>Thanks, Jack&#8211;looking forward to the panel!</p>
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		<title>By: RON TAYLOR</title>
		<link>http://paidcontent.org/2011/12/13/419-byliner-has-sold-over-original-100000-e-singles/#comment-86638</link>
		<dc:creator><![CDATA[RON TAYLOR]]></dc:creator>
		<pubDate>Wed, 14 Dec 2011 12:41:04 +0000</pubDate>
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		<description><![CDATA[I think I would have put a cap on the &#039;Free downloads&#039; at 10,000. Not a good idea to allow 70,000 free copies to go out. Good for the publisher not so good for the writer.]]></description>
		<content:encoded><![CDATA[<p>I think I would have put a cap on the &#8216;Free downloads&#8217; at 10,000. Not a good idea to allow 70,000 free copies to go out. Good for the publisher not so good for the writer.</p>
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		<title>By: Jack W Perry</title>
		<link>http://paidcontent.org/2011/12/13/419-byliner-has-sold-over-original-100000-e-singles/#comment-86637</link>
		<dc:creator><![CDATA[Jack W Perry]]></dc:creator>
		<pubDate>Wed, 14 Dec 2011 02:51:23 +0000</pubDate>
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		<description><![CDATA[Laura -- thanks for the article on singles and shorts. Plus the list of articles at the bottom of your piece is very, very helpful. I am moderating a panel at DBW in January on eBook shorts and this has been great as a reference. Thanks again. I&#039;m a fan of your reporting. Jack]]></description>
		<content:encoded><![CDATA[<p>Laura &#8212; thanks for the article on singles and shorts. Plus the list of articles at the bottom of your piece is very, very helpful. I am moderating a panel at DBW in January on eBook shorts and this has been great as a reference. Thanks again. I&#8217;m a fan of your reporting. Jack</p>
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