Comments on: Toy Maker Sues Android Tablet Maker Over 'Transformer' Tablet

By: Jared Thacker

Jared Thacker — Wed, 28 Dec 2011 23:40:49 +0000

“My Little Pony: Friendship is Magic” is the biggest, most-viewed show on The Hub; at least five to one over Transformers. At least. You can thank bronies for this, but it’s still true facts. xD

By: Nao Yamamoto

Nao Yamamoto — Fri, 23 Dec 2011 01:59:47 +0000

So what? you expect Asus to name it Transformer 2 and get into even more lawsuit?

By: Wuahn

Wuahn — Thu, 22 Dec 2011 17:12:27 +0000

The television show Transformers Prime debuted on the Hub network in November 2010. Not only is it very popular but it’s probably the only thing keeping the network alive, which makes it a very valuable property indeed.

And while you can have Delta Airlines and Delta Faucets, it’s blatantly obvious in this case that Asus is trying to cash in on the popularity of the Transformers franchise. They may have gotten away with a range of tablets called “Transformer”, but once they added “Prime” to the name I think they pushed their luck just a little too far.

But what the hell. There’s no such thing as bad press, right?

By: M2

M2 — Thu, 22 Dec 2011 17:10:20 +0000

Asus marketing team confirmed as 80′s kids.

By: darryl22

darryl22 — Thu, 22 Dec 2011 15:40:50 +0000

Hey Atlis..why is someone standing up for their legal rights stupid or a game? Behind every company are real people feeding real families and feeding off every company is an ecosystem of real companies and real people. You want to see what happens when real change occurs? Ask any of the hundreds of thousands of people who USED to work in the record industry, video rental industry, book retail industry, physical game industry and many people at grunt level who used to work in film and TV. Sure they are all victims of a tidal wave of technology driven change and no industry has a right to exist per se, but you cannot fault people for asserting their legal rights and trying to defend their ability to feed their families. Make no mistake win or loss most of the cases you find so boring will not change the life of the guys in the boardroom. They might though result in the loss of a thousand jobs of people earning sub six figures below them. THAT is what the “stupid law suit game” is all about.

PS If Asus were so inspired by Transformers they could have just called Hasbro’s licensing department and I am sure done a great deal to benefit everyone

By: Joe

Joe — Thu, 22 Dec 2011 15:34:28 +0000

A transformer is a device that transfers electrical energy from one circuit to another through inductively coupled conductors—the transformer’s coils. A varying current in the first or primary winding creates a varying magnetic flux in the transformer’s core and thus a varying magnetic field through the secondary winding. This varying magnetic field induces a varying electromotive force (EMF), or “voltage”, in the secondary winding. This effect is called inductive coupling. Lifted from wiki. What next? Always going after the Ipad?

By: Atlis

Atlis — Thu, 22 Dec 2011 13:22:39 +0000

does anybody care about thier stupid law suit game(s) anymore? media of the world, please stop…

By: Jake DS

Jake DS — Thu, 22 Dec 2011 13:06:18 +0000

Wow, I thought Asus made an agreement with Hasbro regarding the Transformer name on its tablet line. Dave Zan and I indeed are not the only people who thought that somehow that tablet has a connection with the movie or the toy.
I don’t know if Hasbro should sue Asus or not, but definitely Asus capitalize something from the Transformer movie title.

By: Dave Zan

Dave Zan — Thu, 22 Dec 2011 09:24:35 +0000

Honestly when I saw the Asus Transformer line first come out in my country, I immediately thought it’s a play on the Transformers play line. Call me stupid, but that’s what really came to my mind.

Don’t be surprised if countless others thought the same way. Some (if not many of them) just won’t bother to state it online. :)

By: N_starnes

N_starnes — Thu, 22 Dec 2011 05:01:24 +0000

Well i can see why Hasbro is upset they have a tv show called “Transformers Prime” on the new station called Hub.