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	<title>Comments on: Magazine Publishers Running Ahead Of Auditors With UK Digital Editions</title>
	<atom:link href="http://paidcontent.org/2012/02/18/419-magazine-publishers-running-ahead-of-auditors-with-uk-digital-editions/feed/" rel="self" type="application/rss+xml" />
	<link>http://paidcontent.org/2012/02/18/419-magazine-publishers-running-ahead-of-auditors-with-uk-digital-editions/</link>
	<description>The economics of digital content</description>
	<lastBuildDate>Wed, 19 Jun 2013 09:28:09 +0000</lastBuildDate>
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		<title>By: Francis Stones</title>
		<link>http://paidcontent.org/2012/02/18/419-magazine-publishers-running-ahead-of-auditors-with-uk-digital-editions/#comment-87759</link>
		<dc:creator><![CDATA[Francis Stones]]></dc:creator>
		<pubDate>Mon, 20 Feb 2012 08:53:40 +0000</pubDate>
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		<description><![CDATA[If you take a look at BPA&#039;s digital guidelines they allow more freedom to publishers to report digital editions, I believe common sense has prevailed in BPA&#039;s rules. At last count 600 titles were reporting digital editions and it has been nearly 10 years since they first allowed digital editions to be counted alongside traditional circulation. It&#039;s not so much as ABC being the &#039;currency&#039;, what best shows the brand and all of it&#039;s channels through a rigourous but fair audit procedure.]]></description>
		<content:encoded><![CDATA[<p>If you take a look at BPA&#8217;s digital guidelines they allow more freedom to publishers to report digital editions, I believe common sense has prevailed in BPA&#8217;s rules. At last count 600 titles were reporting digital editions and it has been nearly 10 years since they first allowed digital editions to be counted alongside traditional circulation. It&#8217;s not so much as ABC being the &#8216;currency&#8217;, what best shows the brand and all of it&#8217;s channels through a rigourous but fair audit procedure.</p>
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		<title>By: Hunter</title>
		<link>http://paidcontent.org/2012/02/18/419-magazine-publishers-running-ahead-of-auditors-with-uk-digital-editions/#comment-87758</link>
		<dc:creator><![CDATA[Hunter]]></dc:creator>
		<pubDate>Sat, 18 Feb 2012 21:39:53 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.wp.gostage.it/419-magazine-publishers-running-ahead-of-auditors-with-uk-digital-editions/#comment-87758</guid>
		<description><![CDATA[Download or recieve any magazines for free (This includes free shipping) Its a new loophole. Find how here!: http://bit.ly/yqAXTw]]></description>
		<content:encoded><![CDATA[<p>Download or recieve any magazines for free (This includes free shipping) Its a new loophole. Find how here!: http://bit.ly/yqAXTw</p>
]]></content:encoded>
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		<title>By: GooneyGooGoo</title>
		<link>http://paidcontent.org/2012/02/18/419-magazine-publishers-running-ahead-of-auditors-with-uk-digital-editions/#comment-87757</link>
		<dc:creator><![CDATA[GooneyGooGoo]]></dc:creator>
		<pubDate>Sat, 18 Feb 2012 19:03:34 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.wp.gostage.it/419-magazine-publishers-running-ahead-of-auditors-with-uk-digital-editions/#comment-87757</guid>
		<description><![CDATA[Good article, thanks! 

 http://bit.ly/dI3hcF

 ]]></description>
		<content:encoded><![CDATA[<p>Good article, thanks! </p>
<p> <a href="http://bit.ly/dI3hcF" rel="nofollow">http://bit.ly/dI3hcF</a></p>
]]></content:encoded>
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		<title>By: Paddy</title>
		<link>http://paidcontent.org/2012/02/18/419-magazine-publishers-running-ahead-of-auditors-with-uk-digital-editions/#comment-87756</link>
		<dc:creator><![CDATA[Paddy]]></dc:creator>
		<pubDate>Sat, 18 Feb 2012 10:50:27 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.wp.gostage.it/419-magazine-publishers-running-ahead-of-auditors-with-uk-digital-editions/#comment-87756</guid>
		<description><![CDATA[These numbers in the piece are incorrect:

T3 just reported its highest circulation ever.
49,000 print editions (ABC)
7,700 zino editions (ABC)
14,223 ipad editions (Independently audited)]]></description>
		<content:encoded><![CDATA[<p>These numbers in the piece are incorrect:</p>
<p>T3 just reported its highest circulation ever.<br />
49,000 print editions (ABC)<br />
7,700 zino editions (ABC)<br />
14,223 ipad editions (Independently audited)</p>
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