Comments on: Dish’s “Auto-Hop” ad skipping device in legal showdown with TV networks

By: Alfred

Alfred — Mon, 04 Jun 2012 22:30:28 +0000

I don’t understand why CBS, FOX, & NBC execs don’t want us to enjoy commercial-free TV. I’m a DISH employee – AutoHop is great because you can easily watch commercial-free TV. Public Knowledge, a consumer advocacy group, is taking a stand for consumers by creating a petition that tells CBS, FOX, & NBC media to keep their hands out of your living room & DVR. Sign their petition to keep control of how you watch TV http://bit.ly/KFdn1Q.

By: Dan Auito

Dan Auito — Fri, 25 May 2012 14:20:23 +0000

Oh happy days! This will pave the way for in program product mentions instead of unrelated product interruptions. I hope Dish wins this one! Dan Auito COO http://www.ncs.tv

By: elias anderson

elias anderson — Fri, 25 May 2012 11:43:48 +0000

The networks are only upset because, as when people first started streaming TV on the Internet, it forced them out of their comfort zone and made them think outside the box a little as far as how to reach consumers with their advertising if they weren’t watching the shows on TV. Well, people have been skipping commercials for as long as they’ve had DVRS; even longer, if you count the days when people would record shows with their VCRs and then fast forward through the commercials. I mean, it’s not as though the commercials are being deleted; if you want to watch them, you still can. What my employer Dish has done is simply given customers like myself the option, and ultimately, options are what the consumer wants.