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	<title>Comments on: Why is the U.S. State Department paying Amazon $16.5 million for Kindles?</title>
	<atom:link href="http://paidcontent.org/2012/06/11/why-the-u-s-state-department-is-paying-amazon-16-5-million-for-kindles/feed/" rel="self" type="application/rss+xml" />
	<link>http://paidcontent.org/2012/06/11/why-the-u-s-state-department-is-paying-amazon-16-5-million-for-kindles/</link>
	<description>The economics of digital content</description>
	<lastBuildDate>Tue, 21 May 2013 07:31:27 +0000</lastBuildDate>
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	<item>
		<title>By: WTFSERIOUSLY?</title>
		<link>http://paidcontent.org/2012/06/11/why-the-u-s-state-department-is-paying-amazon-16-5-million-for-kindles/#comment-104285</link>
		<dc:creator><![CDATA[WTFSERIOUSLY?]]></dc:creator>
		<pubDate>Fri, 15 Jun 2012 22:45:33 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.org/?p=211201#comment-104285</guid>
		<description><![CDATA[WHY is this needed?! Wouldn&#039;t this money be better spent on health care? Soup kitchens? Homeless shelters?
WTF?]]></description>
		<content:encoded><![CDATA[<p>WHY is this needed?! Wouldn&#8217;t this money be better spent on health care? Soup kitchens? Homeless shelters?<br />
WTF?</p>
]]></content:encoded>
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	<item>
		<title>By: Laura Hazard Owen</title>
		<link>http://paidcontent.org/2012/06/11/why-the-u-s-state-department-is-paying-amazon-16-5-million-for-kindles/#comment-103737</link>
		<dc:creator><![CDATA[Laura Hazard Owen]]></dc:creator>
		<pubDate>Wed, 13 Jun 2012 17:57:55 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.org/?p=211201#comment-103737</guid>
		<description><![CDATA[Hi all, here&#039;s a follow-up post including an interview with the State Department. Questions remain, as you&#039;ll see: http://paidcontent.org/2012/06/13/state-department-speaks-out-on-amazon-kindle-deal/]]></description>
		<content:encoded><![CDATA[<p>Hi all, here&#8217;s a follow-up post including an interview with the State Department. Questions remain, as you&#8217;ll see: <a href="http://paidcontent.org/2012/06/13/state-department-speaks-out-on-amazon-kindle-deal/" rel="nofollow">http://paidcontent.org/2012/06/13/state-department-speaks-out-on-amazon-kindle-deal/</a></p>
]]></content:encoded>
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	<item>
		<title>By: Diana</title>
		<link>http://paidcontent.org/2012/06/11/why-the-u-s-state-department-is-paying-amazon-16-5-million-for-kindles/#comment-103500</link>
		<dc:creator><![CDATA[Diana]]></dc:creator>
		<pubDate>Wed, 13 Jun 2012 02:05:27 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.org/?p=211201#comment-103500</guid>
		<description><![CDATA[example of the kindle&#039;s text to speech
http://www.youtube.com/watch?v=Q39vP43yzjo

sounds just like the text to speech cat cartoons
http://www.youtube.com/watch?v=WVvKnq5XT-g&amp;feature=related

not that great]]></description>
		<content:encoded><![CDATA[<p>example of the kindle&#8217;s text to speech<br />
<span class='embed-youtube' style='text-align:center; display: block;'><iframe class='youtube-player' type='text/html' width='604' height='370' src='http://www.youtube.com/embed/Q39vP43yzjo?version=3&#038;rel=1&#038;fs=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;wmode=transparent' frameborder='0'></iframe></span></p>
<p>sounds just like the text to speech cat cartoons<br />
<span class='embed-youtube' style='text-align:center; display: block;'><iframe class='youtube-player' type='text/html' width='604' height='370' src='http://www.youtube.com/embed/WVvKnq5XT-g?version=3&#038;rel=1&#038;fs=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;wmode=transparent' frameborder='0'></iframe></span></p>
<p>not that great</p>
]]></content:encoded>
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		<title>By: Garry Martin</title>
		<link>http://paidcontent.org/2012/06/11/why-the-u-s-state-department-is-paying-amazon-16-5-million-for-kindles/#comment-103445</link>
		<dc:creator><![CDATA[Garry Martin]]></dc:creator>
		<pubDate>Tue, 12 Jun 2012 23:08:11 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.org/?p=211201#comment-103445</guid>
		<description><![CDATA[Great to see our tax dollars at work! complete madness...to add to this there are many better and cheaper products available. If you don&#039;t think Amazon make money on Kindles, think again. Working with the original design manufacturers (ODM)in Asia I know that the cost to produce these devices is about 30% or less of retail. Sounds like another leg up for Amazon (their slush fund must be paying well!). Bezos is very smart and knows how to get the deals done...2nd question why is the government involved in this in the first place. Also the Classic out of copyright titles that could be distributed are available &#039;free of charge&#039; by most eBookstores....why would the Government pay for them. Finally...We have a &#039;white label&#039; ebookstore platform which many major brands utilize throughout the world that would work perfectly for this project at a fraction of the price! In fact already doing similar in Singapore for Chinese who are learning English.
www.mobcast.co.uk]]></description>
		<content:encoded><![CDATA[<p>Great to see our tax dollars at work! complete madness&#8230;to add to this there are many better and cheaper products available. If you don&#8217;t think Amazon make money on Kindles, think again. Working with the original design manufacturers (ODM)in Asia I know that the cost to produce these devices is about 30% or less of retail. Sounds like another leg up for Amazon (their slush fund must be paying well!). Bezos is very smart and knows how to get the deals done&#8230;2nd question why is the government involved in this in the first place. Also the Classic out of copyright titles that could be distributed are available &#8216;free of charge&#8217; by most eBookstores&#8230;.why would the Government pay for them. Finally&#8230;We have a &#8216;white label&#8217; ebookstore platform which many major brands utilize throughout the world that would work perfectly for this project at a fraction of the price! In fact already doing similar in Singapore for Chinese who are learning English.<br />
<a href="http://www.mobcast.co.uk" rel="nofollow">http://www.mobcast.co.uk</a></p>
]]></content:encoded>
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		<title>By: kriskleindienst</title>
		<link>http://paidcontent.org/2012/06/11/why-the-u-s-state-department-is-paying-amazon-16-5-million-for-kindles/#comment-103434</link>
		<dc:creator><![CDATA[kriskleindienst]]></dc:creator>
		<pubDate>Tue, 12 Jun 2012 22:29:42 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.org/?p=211201#comment-103434</guid>
		<description><![CDATA[Aside from this being completely disturbing and an outrageous Orwellian move, what about the content? Wouldn&#039;t this mean that content also comes from Amazon? The company known for blatantly manipulating that content and access to it?]]></description>
		<content:encoded><![CDATA[<p>Aside from this being completely disturbing and an outrageous Orwellian move, what about the content? Wouldn&#8217;t this mean that content also comes from Amazon? The company known for blatantly manipulating that content and access to it?</p>
]]></content:encoded>
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	<item>
		<title>By: K</title>
		<link>http://paidcontent.org/2012/06/11/why-the-u-s-state-department-is-paying-amazon-16-5-million-for-kindles/#comment-103382</link>
		<dc:creator><![CDATA[K]]></dc:creator>
		<pubDate>Tue, 12 Jun 2012 18:54:28 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.org/?p=211201#comment-103382</guid>
		<description><![CDATA[Ummm... educational books can be very expensive. Working with Estimate 2 in this blog post:

Preloaded books: 50
Average price/book: $10
Total devices in 5 years: 35,000 (7,000/yr)

Total worth of books: $17.5mil (50 books x $10 x 35,000 kindles)

That&#039;s already worth more than the contract itself. Say the books are cheaper on average by half (so @ $5/book), that is still $8.75mil (approx. half of the contract).

Personally, I don&#039;t think there&#039;s anything wrong with choosing the best eReader available out there. Plus, it is really the only one that fits their needs. For those who are Apple fans, well, they needed an eReader, not a tablet and iPads are simply terrible for reading. I don&#039;t think it&#039;s a matter of the government being biased an would only support Amazon. It&#039;s a matter of practicality.

(Side note: No, it&#039;s not ok for Apple and the publishers to gang up and make us pay high prices for our ebooks, so the government did the right thing for cracking down on them. However, whether they would feel the necessity to do so if not for Amazon being persistent about the issue, that is unknown. Yes, it&#039;s not nice for Amazon to just stop selling certain publisher&#039;s titles when this first came out, but I don&#039;t see how that&#039;s different from us having the freedom to protest and demonstrate.)]]></description>
		<content:encoded><![CDATA[<p>Ummm&#8230; educational books can be very expensive. Working with Estimate 2 in this blog post:</p>
<p>Preloaded books: 50<br />
Average price/book: $10<br />
Total devices in 5 years: 35,000 (7,000/yr)</p>
<p>Total worth of books: $17.5mil (50 books x $10 x 35,000 kindles)</p>
<p>That&#8217;s already worth more than the contract itself. Say the books are cheaper on average by half (so @ $5/book), that is still $8.75mil (approx. half of the contract).</p>
<p>Personally, I don&#8217;t think there&#8217;s anything wrong with choosing the best eReader available out there. Plus, it is really the only one that fits their needs. For those who are Apple fans, well, they needed an eReader, not a tablet and iPads are simply terrible for reading. I don&#8217;t think it&#8217;s a matter of the government being biased an would only support Amazon. It&#8217;s a matter of practicality.</p>
<p>(Side note: No, it&#8217;s not ok for Apple and the publishers to gang up and make us pay high prices for our ebooks, so the government did the right thing for cracking down on them. However, whether they would feel the necessity to do so if not for Amazon being persistent about the issue, that is unknown. Yes, it&#8217;s not nice for Amazon to just stop selling certain publisher&#8217;s titles when this first came out, but I don&#8217;t see how that&#8217;s different from us having the freedom to protest and demonstrate.)</p>
]]></content:encoded>
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	<item>
		<title>By: Laura Hazard Owen</title>
		<link>http://paidcontent.org/2012/06/11/why-the-u-s-state-department-is-paying-amazon-16-5-million-for-kindles/#comment-103358</link>
		<dc:creator><![CDATA[Laura Hazard Owen]]></dc:creator>
		<pubDate>Tue, 12 Jun 2012 17:37:31 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.org/?p=211201#comment-103358</guid>
		<description><![CDATA[Hi Doug, I&#039;ve added a few clarifications released by the State Department to NextGov (see above) but am still waiting on a bunch of material from them -- including, hopefully, some more public documents on the deliverables, the titles that will be preloaded on the Kindles, etc. I will update this post or write a new one when I have more information.]]></description>
		<content:encoded><![CDATA[<p>Hi Doug, I&#8217;ve added a few clarifications released by the State Department to NextGov (see above) but am still waiting on a bunch of material from them &#8212; including, hopefully, some more public documents on the deliverables, the titles that will be preloaded on the Kindles, etc. I will update this post or write a new one when I have more information.</p>
]]></content:encoded>
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	<item>
		<title>By: Doug Wenzel</title>
		<link>http://paidcontent.org/2012/06/11/why-the-u-s-state-department-is-paying-amazon-16-5-million-for-kindles/#comment-103274</link>
		<dc:creator><![CDATA[Doug Wenzel]]></dc:creator>
		<pubDate>Tue, 12 Jun 2012 14:09:58 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.org/?p=211201#comment-103274</guid>
		<description><![CDATA[Keep in mind that phrase in the contract &quot;pushing serialized content to the Kindles regularly.&quot; That&#039;s the key value Amazon has to provide. Also, if you or I buy a retail Kindle; for Amazon, that&#039;s either a loss-leader, or a barely profitable transaction that buys them a future revenue stream in my e-book and other amazon.com purchases. 

That&#039;s not the case here. All the future revenue is in the additional value of the contract. It&#039;s therefore very difficult to evaluate this contract, since the deliverables are ill-defined in what little has been made public.]]></description>
		<content:encoded><![CDATA[<p>Keep in mind that phrase in the contract &#8220;pushing serialized content to the Kindles regularly.&#8221; That&#8217;s the key value Amazon has to provide. Also, if you or I buy a retail Kindle; for Amazon, that&#8217;s either a loss-leader, or a barely profitable transaction that buys them a future revenue stream in my e-book and other amazon.com purchases. </p>
<p>That&#8217;s not the case here. All the future revenue is in the additional value of the contract. It&#8217;s therefore very difficult to evaluate this contract, since the deliverables are ill-defined in what little has been made public.</p>
]]></content:encoded>
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		<title>By: Sam P</title>
		<link>http://paidcontent.org/2012/06/11/why-the-u-s-state-department-is-paying-amazon-16-5-million-for-kindles/#comment-103191</link>
		<dc:creator><![CDATA[Sam P]]></dc:creator>
		<pubDate>Tue, 12 Jun 2012 09:32:11 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.org/?p=211201#comment-103191</guid>
		<description><![CDATA[Note the requirement: &quot;International 3G&quot;. B&amp;N doesn&#039;t even have a 3G capable Nook anymore, only the first generation with the touch LCD had 3G as an option.]]></description>
		<content:encoded><![CDATA[<p>Note the requirement: &#8220;International 3G&#8221;. B&amp;N doesn&#8217;t even have a 3G capable Nook anymore, only the first generation with the touch LCD had 3G as an option.</p>
]]></content:encoded>
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		<title>By: jrmacclure</title>
		<link>http://paidcontent.org/2012/06/11/why-the-u-s-state-department-is-paying-amazon-16-5-million-for-kindles/#comment-103188</link>
		<dc:creator><![CDATA[jrmacclure]]></dc:creator>
		<pubDate>Tue, 12 Jun 2012 09:27:42 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.org/?p=211201#comment-103188</guid>
		<description><![CDATA[Since you have NO IDEA how much they are paying per device or how much that are paying for the books that are being included, let&#039;s just say that is... stupid.]]></description>
		<content:encoded><![CDATA[<p>Since you have NO IDEA how much they are paying per device or how much that are paying for the books that are being included, let&#8217;s just say that is&#8230; stupid.</p>
]]></content:encoded>
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