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	<title>Comments on: Ergen: Auto Hop keeps kids from seeing alcohol and junk food ads</title>
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	<description>The economics of digital content</description>
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		<title>By: John Batt</title>
		<link>http://paidcontent.org/2012/06/27/ergen-auto-hop-keeps-kids-from-seeing-alcohol-and-junk-food-ads/#comment-107454</link>
		<dc:creator><![CDATA[John Batt]]></dc:creator>
		<pubDate>Thu, 28 Jun 2012 11:17:32 +0000</pubDate>
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		<description><![CDATA[I don&#039;t understand how this will work specifically for skipping junk food and alcohol ads, surely if this feature is available..people will just skip all ads, period. Nobody is going to sit through them when they don&#039;t have to...

I don&#039;t understand why we just don&#039;t regulate those industries&#039; power to advertise specifically...you know, give them a watershed time or something to appear.]]></description>
		<content:encoded><![CDATA[<p>I don&#8217;t understand how this will work specifically for skipping junk food and alcohol ads, surely if this feature is available..people will just skip all ads, period. Nobody is going to sit through them when they don&#8217;t have to&#8230;</p>
<p>I don&#8217;t understand why we just don&#8217;t regulate those industries&#8217; power to advertise specifically&#8230;you know, give them a watershed time or something to appear.</p>
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		<title>By: Titanius</title>
		<link>http://paidcontent.org/2012/06/27/ergen-auto-hop-keeps-kids-from-seeing-alcohol-and-junk-food-ads/#comment-107244</link>
		<dc:creator><![CDATA[Titanius]]></dc:creator>
		<pubDate>Wed, 27 Jun 2012 20:45:26 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.org/?p=212572#comment-107244</guid>
		<description><![CDATA[I understand why the auto hop feature has created so much unrest in the paid TV community but as with all other industries competition breeds innovation which Dish has demonstrated that they are surely capable of. My co-worker at Dish reminded me that the unwillingness of other cable companies to evolve with the industry should be no reason to deny the good that Dish has done. I for one am happy with all of the extra television watching time this has given me. We, the consumer, want less commercials and dish has answered our cries.]]></description>
		<content:encoded><![CDATA[<p>I understand why the auto hop feature has created so much unrest in the paid TV community but as with all other industries competition breeds innovation which Dish has demonstrated that they are surely capable of. My co-worker at Dish reminded me that the unwillingness of other cable companies to evolve with the industry should be no reason to deny the good that Dish has done. I for one am happy with all of the extra television watching time this has given me. We, the consumer, want less commercials and dish has answered our cries.</p>
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