Comments on: Interview: Are Olympic teams, organisers media companies now? http://paidcontent.org/2012/07/19/interview-olympic-team-as-media-company-team-gb-joins-tech-throng/ The economics of digital content Thu, 20 Jun 2013 04:04:42 +0000 hourly 1 http://wordpress.com/ By: suryadihafid http://paidcontent.org/2012/07/19/interview-olympic-team-as-media-company-team-gb-joins-tech-throng/#comment-111646 Thu, 19 Jul 2012 11:38:02 +0000 http://paidcontent.org/?p=214334#comment-111646 Reblogged this on suryadihafid.

]]> By: deekthegeek http://paidcontent.org/2012/07/19/interview-olympic-team-as-media-company-team-gb-joins-tech-throng/#comment-111628 Thu, 19 Jul 2012 10:28:56 +0000 http://paidcontent.org/?p=214334#comment-111628 Reblogged this on #Hashtag – Thoughts on Law, Technology, Internet, and Social Media and commented:
Interview: Are Olympic teams, organisers media companies now?
It’s not just broadcast rightsholders, accredited media and outside publishers who are building online tools and destinations for this summer’s Olympic Games. Organisers and even sporting teams are vying for audience share, too…

Team GB (AKA the British Olympic Association and British Paralympic Association) will debut two of its own new digital products next Monday – a “Team GB Live” mobile and web app to give fans customisable real-time data, and a fan gallery that is intended as a digital legacy project.

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