Comments on: Official: Yellow pages may be worthless

By: Mike Sears

Mike Sears — Thu, 27 Sep 2012 12:28:57 +0000

Maybe to you Ron but what about the business owners & the home owners who still use them. Why be so quick to dismiss the lively hood of so many people. It’s so cool to be technology savy and boast know it all claims from behind a computer screen. The truth is & the real truth is you don’t know anything at all.

By: Carla McNeil

Carla McNeil — Sat, 22 Sep 2012 19:45:46 +0000

I agree with Macbodd, it’s a great lead generation tool.

The seniors are starting more and more to use smart phones. My father is 80 and last month when I was visiting them someone came to drop off the yellow pages, he stopped them and said “no thanks, I don’t use them anymore”. :-)

By: Macbodd

Macbodd — Sat, 22 Sep 2012 12:12:41 +0000

There are lots of businesses who still rely on the yellow pages to get most of their business. It is generally the senior services market but there is still a market for it. Our, younger, generation is more apt to use smartphones for searches but I still use the YP myself; it is a great lead generation tool!

By: steve sampson

steve sampson — Fri, 21 Sep 2012 13:14:07 +0000

When did you last thumb through yellow pages to find a plumber? Me neither. #acmewringer

By: Ron Collins

Ron Collins — Thu, 20 Sep 2012 12:37:30 +0000

The Yellow Pages have been useless for 10 years.

By: Giles Bailey

Giles Bailey — Wed, 19 Sep 2012 14:21:01 +0000

A once core product to marketing many a business, is increasingly irrelevant as search generally gets better and more local. Continuing to radically rethink the value of the component parts of the business while limiting investment in the old print business which seemingly cannot continue much longer is the only solution to save some business value – Stratageeb Limited