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	<title>Comments on: What news brand has the most pull on Twitter? Finally, some answers</title>
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	<link>http://paidcontent.org/2012/10/16/what-news-brand-has-the-most-pull-on-twitter-finally-some-answers/</link>
	<description>The economics of digital content</description>
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		<title>By: Ken</title>
		<link>http://paidcontent.org/2012/10/16/what-news-brand-has-the-most-pull-on-twitter-finally-some-answers/#comment-168303</link>
		<dc:creator><![CDATA[Ken]]></dc:creator>
		<pubDate>Thu, 01 Nov 2012 07:50:12 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.org/?p=219183#comment-168303</guid>
		<description><![CDATA[Agree with your basic point in spirit Greg. However consider that there surely is a large constituency of &#039;browsing&#039; readers who would not click on the link to many stories anyway; they tend to just read the headline. Add to that the advent of Twitter&#039;s relatively new &#039;Summary&#039; functionality - which gives news publishers the option to dial in the top par of a story or even a specially written synopsis which will appear if the &#039;summary&#039; icon is clicked. I&#039;ve noticed publishers of paid-for and free news sites alike use the function often. It seems to me that together with the headline, the summary is often all or most a Twitter news consumer needs.]]></description>
		<content:encoded><![CDATA[<p>Agree with your basic point in spirit Greg. However consider that there surely is a large constituency of &#8216;browsing&#8217; readers who would not click on the link to many stories anyway; they tend to just read the headline. Add to that the advent of Twitter&#8217;s relatively new &#8216;Summary&#8217; functionality &#8211; which gives news publishers the option to dial in the top par of a story or even a specially written synopsis which will appear if the &#8216;summary&#8217; icon is clicked. I&#8217;ve noticed publishers of paid-for and free news sites alike use the function often. It seems to me that together with the headline, the summary is often all or most a Twitter news consumer needs.</p>
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		<title>By: ccocrawford</title>
		<link>http://paidcontent.org/2012/10/16/what-news-brand-has-the-most-pull-on-twitter-finally-some-answers/#comment-164291</link>
		<dc:creator><![CDATA[ccocrawford]]></dc:creator>
		<pubDate>Wed, 17 Oct 2012 18:00:02 +0000</pubDate>
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		<description><![CDATA[I&#039;m interested to see how video is evolving in the news organization - in particular the short video space such as the work Wall Street is doing with #Tout and their worldstream project (where I&#039;m an advisor)  http://stream.wsj.com/story/world-stream/SS-2-44156/?mg=inert-wsj]]></description>
		<content:encoded><![CDATA[<p>I&#8217;m interested to see how video is evolving in the news organization &#8211; in particular the short video space such as the work Wall Street is doing with #Tout and their worldstream project (where I&#8217;m an advisor)  <a href="http://stream.wsj.com/story/world-stream/SS-2-44156/?mg=inert-wsj" rel="nofollow">http://stream.wsj.com/story/world-stream/SS-2-44156/?mg=inert-wsj</a></p>
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		<title>By: Greg Golebiewski</title>
		<link>http://paidcontent.org/2012/10/16/what-news-brand-has-the-most-pull-on-twitter-finally-some-answers/#comment-164131</link>
		<dc:creator><![CDATA[Greg Golebiewski]]></dc:creator>
		<pubDate>Wed, 17 Oct 2012 11:56:28 +0000</pubDate>
		<guid isPermaLink="false">http://paidcontent.org/?p=219183#comment-164131</guid>
		<description><![CDATA[I wonder if the researchers considered the fact that some of the publications are behind a paywall. Tweeting or re-tweeting with a link to a paid article is a big no-no.]]></description>
		<content:encoded><![CDATA[<p>I wonder if the researchers considered the fact that some of the publications are behind a paywall. Tweeting or re-tweeting with a link to a paid article is a big no-no.</p>
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