Comments on: Guardian Media CEO explains why the paper doesn’t like paywalls http://paidcontent.org/2013/01/21/guardian-media-ceo-explains-why-the-paper-doesnt-like-paywalls/ The economics of digital content Thu, 20 Jun 2013 00:47:32 +0000 hourly 1 http://wordpress.com/ By: Greg Golebiewski http://paidcontent.org/2013/01/21/guardian-media-ceo-explains-why-the-paper-doesnt-like-paywalls/#comment-197895 Tue, 22 Jan 2013 12:26:11 +0000 http://paidcontent.org/?p=223455#comment-197895 Wow Jeff, with ” thousands of publishers” using MediaPass, your solution is probably the best-kept secret of the paid-content market. Congratulations!

]]> By: Jeff Tinsley http://paidcontent.org/2013/01/21/guardian-media-ceo-explains-why-the-paper-doesnt-like-paywalls/#comment-197831 Mon, 21 Jan 2013 19:10:26 +0000 http://paidcontent.org/?p=223455#comment-197831 Not spam at all. I am an expert in this space and know this model works for every publisher. It just so happens that I and the other experts at MediaPass have built the leading platform for this purpose.

]]> By: William Dyson http://paidcontent.org/2013/01/21/guardian-media-ceo-explains-why-the-paper-doesnt-like-paywalls/#comment-197828 Mon, 21 Jan 2013 18:26:56 +0000 http://paidcontent.org/?p=223455#comment-197828 It seems to me that News Medias is very much in the same postion that music distribution was before itunes came along.

1)Multiple Distribution Silos

2)Lack of Price Stabilisation concerning the what charge for content.

]]> By: Matt Sharper http://paidcontent.org/2013/01/21/guardian-media-ceo-explains-why-the-paper-doesnt-like-paywalls/#comment-197824 Mon, 21 Jan 2013 18:05:43 +0000 http://paidcontent.org/?p=223455#comment-197824 spam

]]> By: Jeff Tinsley http://paidcontent.org/2013/01/21/guardian-media-ceo-explains-why-the-paper-doesnt-like-paywalls/#comment-197816 Mon, 21 Jan 2013 17:03:06 +0000 http://paidcontent.org/?p=223455#comment-197816 A Paywall will work for any site, and MediaPass has the proof with thousands of publishers using it’s solution. If a site wants to maximize yield in terms of revenue, a non-metered model works best. If you want to balance readership growth, a meter works well. MediaPass also gives publishers the ability to make selected articles and site sections paid, not make everything paid or free. The publishing world is still not sophisticated when it comes to applying these models which is why they are choosing MediaPass as their experts to assist them in best using the platform to reach their objectives.

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