Sean McManus, CBS News & Sports President, to Keynote
EconAffinity: Capitalizing on User Engagement

Monday, June 1 • New York, NY
Hosted by ContentNext Media, parent of paidContent

WHO: Sean McManus, President, CBS News & Sports

Interviewed by Staci D. Kramer, EVP and Co-Editor, ContentNext Media

WHAT: In the world of sports content and marketing, Sean McManus stands apart. He has led CBS Corporation’s efforts in acquiring rights to the NFL, NCAA, PGA Tour, and more; shepherded breakthrough production and on-air talent deals; and proven himself a gifted strategist at advertising and promotion. You name it; McManus has hit it out of the park.

As president of CBS News, he has reshaped the venerable broadcast division for a whole new generation of news consumers, boldly naming Katie Couric to her anchor role and driving significant and successful change at all of the network’s properties, especially 60 Minutes.

WHEN: Monday, June 1st

WHERE: EconAffinity: Capitalizing on User Engagement | The Edison Ballroom | New York, NY

Information and registration at http://www.econaffinity.com.

WHY: Hear how Sean McManus has made a career of mastering the nuances of viewer and user affinity, successfully enticing them to a full range of CBS-branded distribution channels. Only at EconAffinity.

The most important trends. The most valuable insights. The most important destination this June: EconAffinity: Capitalizing on User Engagement.

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