The Guardian
trending topics
Close Box

Our news

Yes, it’s true: We are joining GigaOM...


Alterian Buys Social Media Consultancy Intrepid

  • Comments Comments (View)
  • Text Size: A A

Alterian, which provides marketers with a suite of content management and social media monitoring tools, has bought up Intrepid, a social media consulting firm. Alterian says it’s buying Intrepid—which has 40 employees—in order to provide a “packaged solution of social media analytics and market research capability to organizations who have neither the time or in-house expertise to understand what the social media world is saying about them and how to make best use of it in their businesses.”

This is fast-growing Alterian’s third acquisition in two years; it bought up online content manager Mediasurface two years ago and followed up that purchase by acquiring social media monitor Techrigy last summer.

Sep 1, 2010 4:25 PM ET

Alterian


Posted In: Money, M&A & Venture Capital, Mergers & Acquisitions, Research & Metrics, Research, Social Media, alterian, intrepid

(Page 1 of 1)


The Bestsellers

From iTunes and YouTube to Facebook and Kindle, the most popular content on the web, free and paid.

Last.fm Songs Last.fm Songs
See The Other Bestsellers »

Jobs RSS Job Listings

Social Standing

Which media brands are getting a lift from Tweeters and bloggers right now -- and which are getting panned?

"Sentiment" Scores for All the Companies »

Sponsors

Staff