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Blog Payola Firm PayPerPost Gets $7 Million

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The controversial blog payola firm PayPerPost is getting traction, if not from users, then from the VCs who are still suckers for the sell: t has received $7 million more in funding from Draper Fisher Jurvetson, which also led the company’s first $3 million round last year. Additional investors include existing backers Inflexion Partners and Village Ventures as well as new investor DFJ Gotham.
Forbes.com: The company stands to lose about $1.8 million this year on revenue of $5 million, roughly $3.6 million in operating costs and $3.2 million in payments to bloggers who post.

Jun 11, 2007 11:25 PM ET

Posted In: Advertising, Social Media, Nanopublishing

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