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Chernin’s Contract Negotiations Ongoing With News Corp; How About Leading Yahoo?

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News Corp COO Peter Chernin is still in negotiations with his company about extending his contract beyond June next year, and isn’t sure whether he wants to stay there long term, reports the LAT, citing unidentified sources. In normal circumstances, he would have been re-upped for five years, but he may decide to leave or do a shorter 2-3 year contract, the story says. Of course, this could all just be a negotiating ploy. He has been the president and COO at the media conglom for the last 12 years, and has in large part been responsible for the company’s digital forays. In the Q308 earnings call earlier this month, when asked about the contract negotiations, Chernin demured but Murdoch called them “constructive and friendly.”

More after the jump...

Chernin, who is 57, has told friends that if he’s going to start something new, he wants to do it before he turns 60, according to the LAT. I have an idea: there’s this messed-up startup called Yahoo (NSDQ: YHOO) that desperately needs a turnaround leader. Its current CEO has way-outlived his utility, and the company could use some media focus. One effort to bring in a Hollywood guy did help in the initial turnaround of the company, so if the board wakes up from its stupor—Icahn included—maybe they will try and install a more digitally savvy one this time.

The only thing: Chernin took in $28.8 million in total compensation last fiscal year at news Corp…he may have to learn to do with somewhat less, somewhere between that and Jerry Yang’s $1 salary. Could it be…

Photo credit: Dan Farber

Nov 14, 2008 7:34 PM ET

Posted In: Companies, NBC Universal, Yahoo, peter chernin

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