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Content Recommendation Firm Loomia Gets $1.5 Million in Debt Raise

Loomia, the San Francisco-based content recommendation firm and maker of the SeenThis app for social content discovery, has raised $1.5 million in debt funding, according to an SEC filing. This follows a $5 million first round last year from Asset Management Company, Peacock Equity (GE-NBC), and Telefónica Capital S.A.U. The service lets content owners recommend items to their users based of friends in their social networks, like Facebook. Beyond text recommendation, it has also added video discovery and recommendation tools. Competes with the likes of Aggregate Knowledge, Richrelevance, AdaptiveBlue and others.

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Sep 30, 2009 3:37 PM ET

Loomia

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Posted In: Money, M&A & Venture Capital, Venture Capital, loomia

  • Britta Meyer

    Hi Rafat - thanks for covering our latest funding.  I connected with Joe on this yesterday, and thought you might like to get some information on the investors who participated in the round, and on our plans for spending the funds.  Please see our announcement at http://blog.loomia.com/?p=115 and feel free to contact me for any additional questions you might have. 

    We're certainly excited about this round, as it will allow us to pursue our growing market opportunities even more aggressively. 

    Loomia's Content Discovery Platform is designed to align with the publisher’s business objectives and maximizes their revenue opportunities, while allowing end-users to discover highly relevant online content, such as articles, videos, and digital products.

    “As more and more content is generated, shared and consumed online, and online publishing is embraced by companies and end-users alike, Loomia continues to expand its capabilities to service the rapidly growing needs for efficient and relevant content discovery,” said David Marks, Loomia Co-Founder and CEO.

    http://twitter.com/loomia
    http://twitter.com/Britta_SF

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