Disney Buying Rest Of Jetix Kids TV Channel In Europe
The mouse is extending his control of kids channel Jetix Europe, buying more shares, taking its stake from 74 percent to 96 percent. It is then expected to control 100 percent through a compulsory takeover. That would see Disney (NYSE: DIS) take Jetix, which it first gained through buying Fox Family Worldwide from News Corp (NYSE: NWS) in 2001, off Amsterdam’s Euronext exchange. Disney reckons the move will help it roll out more targeted branding, more integrated management and “company-wide synergies.” Disney-ABC Television Group president Anne Sweeney, in the release: “Television continues to be a strong brand builder for Disney around the world and this investment enhances our efforts to reach kids and families. By achieving operating efficiencies, we will have additional opportunities to create more family-friendly programming and locally-produced content across Europe.”
Posted In: Media & Publishing, TV, Money, M&A & Venture Capital, Mergers & Acquisitions, Companies, Disney, jetix europe
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Comments (1)
Jan 22, 2009 10:29 PM
I have three little kids that love Disney and the Disney Channels. They are wise to purchase more of the Jetix Channel because it has been such a successful media for them.
One can only admire a company like Disney and the proper moves they are making.