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ExactTarget Raises $30 Million More In Part For M&A

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E-mail marketer ExactTarget has raised $30 million in new funding, which it says it will use to “fund key acquisitions, enter new global markets, (and) expand its operations.” The company has already made some notable acquisitions since raising $70 million in a funding round in May 2009, including picking up enterprise Twitter client CoTweet and London-based Keymail Marketing.

The company says its sales jumped 41 percent to $134 million in 2010. That’s well above the sales total at some other startups that have filed to go public recently, including Zillow and Envivo, although ExactTarget hasn’t provided an update on whether—or if—it intends to file for an IPO. The company had filed for an IPO in late 2007 but pulled its offering a year-and-a-half later, choosing to raise more venture capital funding instead.

SEE ALSO: E-mail Marketer ExactTarget Buys Twitter Enterprise Client CoTweet

The company’s latest funding round was led by Technology Crossover Ventures. Existing backers Battery Ventures, Scale Venture Partners and Greenspring Associates also participated.

Apr 25, 2011 8:00 PM ET

Money - dollars Photo: Flickr / Tracy O


Posted In: Marketing, Money, IPO, M&A & Venture Capital, Venture Capital, Technologies / Formats, E-Mail

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