Fantasy Sports Site RotoWire Buys MockDraftCentral
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Fantasy sports site RotoWire has acquired MockDraftCentral.com, just in time for the latter site’s baseball picks. Rotowire President Peter Schoenke said the sites’ business models are as complementary as their content position. For one thing, both businesses have subscription models. MockDraftCentral, which has been around for nearly eight years, will continue as a stand-alone site with the same business model and subscription packages.
MockDraftCentral charges $3.99 per month for a premium subscription. Rotowire has a number of products for sale, including a $14.99 online draft kit and it charges $39.99 for all-season access to its Baseball Special, which also includes a guide offering voluminous stats. Of all the kinds of content sites, sports—and especially fantasy sports—are considered the most likely to attract paying users, except for perhaps financial news. Terms of the deal were not disclosed. Release
Posted In: Entertainment, Sports, Money, M&A & Venture Capital, Mergers & Acquisitions, mockdraftcentral, rotowire
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