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Financial Search Engine Centrro Acquires Auto Lead-Gen Firm BarNone

Centrro, a financial search engine and online loan exchange, has acquired BarNone, a lead-generation firm that serves the auto industry. Financial terms were not disclosed. Founded in 2006 by Ike Eze and Tuyen Vo, Centrro lets consumers check their credit to see which loans they qualify for online, then connects them with available brokers; adding BarNone’s network of auto dealers will help the company grow its automotive loan business. Eze and Vo previously launched GPlay, a subscription-based online gaming company. Release.

Sep 23, 2009 11:16 AM ET

Car dealership; Nissan Photo: rutlo

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Posted In: Advertising, Money, M&A & Venture Capital

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