Google-DoubleClick Deal To Pass FTC’s Review This Week?
So says this story from last week in TheDeal: Google’s (NSDQ: GOOG) acquisition of DoubleClick may get Federal Trade Commission clearance as early as this week without any conditions, according to a lawyer involved in the merger review and cited by the story. ClickZ also has a similar story, though says mid-December as the timeline.
SEE ALSO: GoogleClick: Coming Up With a Plan B; $250 Million to Build In-House Ad Exchange: Report
On complaints from Microsoft (NSDQ: MSFT) and privacy advocates, antitrust lawyers discounted those issues as not germane to the FTC’s premerger authority, the story says. Instead, the FTC’s bureau of consumer protection could review the practices of the company if, post-merger, people complain about their private info being used without authorization.
But a merger review is still underway in Europe, were the European Commission opened an in-depth probe last month, and has an April 2 deadline to make a final decision.
Posted In: Advertising, Legal, Regulatory, FTC, Companies, Google, Microsoft, doubleclick
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