GigaOM
trending topics
Close Box

Our news

Yes, it’s true: We are joining GigaOM...


HealthCentral Network Buys Consumer Health Info Service MedTrackAlert

  • Comments Comments (View)
  • Text Size: A A

imageHealthCentral Network, the online consumer health info network, has bought out consumer health info company MedTrackAlert. The terms of the deal were not disclosed.

SEE ALSO: MedTrackAlerts Gets $1 Million Angel Funding; CNET SVP Joining

MedTrackAlert was started in 2006, and provides prescription drug news for consumers. It does this in the form of a bunch of email newsletters (and online as well) on various topics within the field, and aggregates across these topics. The company is based in NYC, and raised a million dollars in angel funding. One of the co-founders was Ted Smith, who previously was SVP at CNET (NSDQ: CNET), running the B2B side. Smith and other co-founder David Silver will join HealthCentral…Smith becomes VP of Patient Engagement and Marketing. Silver becomes a VP of Business Development.

With this acquisition, MedTrackAlert’s news alerts will be offered in conjunction with HealthCentral’s existing email newsletter offerings, which provide users with everyday healthcare management tools and tips. HealthCentral recently received a big $50 million round of investment from IAC (NSDQ: IACI) and previous investors Sequoia Capital, Carlyle Group and Polaris Venture Partners. More details in release.

Expect a lot more consolidation happening in the consumer health info space…we have been tracking some of it in our health content section: some recent deals: Waterfront Media bought out search marketing company Netramind; Meredith (NYSE: MDP) bought health care marketer Big Communications, and others.

Jun 10, 2008 9:59 AM ET

Posted In: Media & Publishing, Health Content, Money, M&A & Venture Capital, Mergers & Acquisitions, healthcentral network, medtrackalert

(Page 1 of 1)


The Bestsellers

From iTunes and YouTube to Facebook and Kindle, the most popular content on the web, free and paid.

iTunes Apps (Free) iTunes Apps (Free)
1. Egg Punch
2. Temple Run
3. Ski On Neon
4. RunStickRun!
5. Live Wallpapers™ Free
See The Other Bestsellers »

Jobs RSS Job Listings

Social Standing

Which media brands are getting a lift from Tweeters and bloggers right now -- and which are getting panned?

"Sentiment" Scores for All the Companies »

Sponsors

Staff