Blockbuster (NYSE: BBI), which is still trying to figure out this digital media thing, has hired a new VP of studio relation and digital media, a new position for the company. Longtime Warner Bros. exec Jeffrey Calman is the new VP based in LA, and will lead the content acquisition efforts for the company’s Movielink and other digital services. His most recent position at Warner was in the studio’s homevideo division where he was the EVP of VOD and electronic sell-through…he left two years ago and was consulting for various clients since then.

Blockbuster has been in the process of merging Movielink, which it acquired last year, into its own website and launch its online movie service on Blockbuster.com.