—Atlantic Media: Former U.S. editor of Reuters.com Adam Pasick will be heading up the new digital media brand from The Atlantic publishing group, launching in “early 2010.” Along with being U.S. editor, Pasick was also the bureau chief of Reuters (NYSE: TRI) Second Life, editor of Reuters Deals and editorial representative of Reuters Labs.

—Tribal Fusion: Tim Brown is the new European General Manager for the digital-marketing solution firm. He will be in charge of making sure all Tribal Fusion products are compliant with European customer needs.

—Viewpoints Network: The social-networking site has hired former Playboy.com managing editor John D.Thomas as its ME and Kenneth Obel as Director of Business Development. Thomas will oversee the company’s editorial flow and Obel will be in charge of selling the Viewpoints Technology Platform to “retailers and brand[s].”

—Meredith (NYSE: MDP) 360°: The marketing unit for the publisher has named Jennifer Kalat as its Beauty Managing Director. She’ll be in charge of upping the brand’s visibility and will report to SVP Jeannine Shao Collins.