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Johnson & Johnson Buys Online Health Coach HealthMedia

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Johnson & Johnson has acquired HealthMedia, an online health counselor and web intervention provider. Financials were not disclosed. Founded in 1998, HealthMedia has about 140 employees and posted $23 million in revenue last year. Its suite of interventions covers disease management and behavioral health, among other initiatives. It will remain based in Michigan and, according to J&J, won’t see any management restructuring. J&J, which already owns baby and mom-focused BabyCenter, had been looking for a way to reduce per capita health plan costs and “improve overall employee health and productivity.”

Oct 29, 2008 6:34 AM ET

Posted In: Media & Publishing, Health Content, Money, M&A & Venture Capital, Mergers & Acquisitions, healthmedia, johnson & johnson

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