Location-Based Social Net Foursquare Partners With Bravo
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Another media partnership for hot location-based social networking startup Foursquare. The company is partnering with Bravo TV so that viewers will get “badges” when they visit certain locations, corresponding to the cable network’s shows, according to the NYT. Bravo will also promote the partnership on air. That could be quite a boon, considering Bravo’s reach.
The announcement comes a week after Foursquare announced a deal with Canadian commuter daily Metro. Under that arrangement, Foursquare users in some Canadian cities who “follow” Metro get “tips” sent to their phones when they’re near restaurants that Metro has reviewed; Metro also plans to run ads that offer discounts to Foursquare users.
SEE ALSO: Foursquare To Do Geo-Targeting Partnership With Canadian Newspaper
Definitely expect more of these deals ahead.
Posted In: Advertising, Local, Media & Publishing, TV, Cable & Telecom, Social Media, Community
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