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More Memorial Weekend Reading: CBS-CNET; Twitter; Newsweek; Fortune; New Yorker; Hulu; Philly

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imageSome futuristic stories bubbling up on Memorial Day weekend:

CBS-CNET the year after: a rather optimistic view a year down the line. Bigger question would be the leadership structure of CBSi by the end of this year. My bet: Quincy will get the Hulu deal done any which way, then head for his exit.

Twitter’s TV series: It had to happen: a TV show using Twitter, in a more official way than what news and talk shows are using. The company has tied up with Reveille Productions and Brillstein Entertainment Partners to develop an unscripted series. The plan is to “harness Twitter to put players on the trail of celebrities in an interactive, competitive format.” No word yet on where the show will air.

Newsweek’s future: Carr-sian treatment on Newsweek’s recent relaunch: “The fight for its future probably doesn’t have much to do with bolder headline treatments and more white space in the print artifact. The big talents and ambitious journalists that remain at Newsweek should probably spend less time reimagining the magazine and more time imagining a future when the physical product does not exist.”

New Yorker’s iPhone cover: Who says Conde Nast isn’t with it? Its latest cover was drawn by artist Jorge Colombo using an iPhone app. Video of it here.

Fortune’s tries with the rich cover: Fortune’s attempt at re-imagining online storytelling, using the services of Flyp Media; think “experiences,” not “stories.”. This was a topic Daylife CEO Upendra Shardanand talked about in a column earlier this month.

Hulu’s chances among ad community: A long-ish story in Mediaweek about Hulu’s chances with ad revenues, and potential conflicts because of its parentage. “Hulu is caught in between an Internet model and a broadcast model, one that media buyers have yet to fully understand or accept. Media agencies are still set up for scale buys…video on the Internet is increasingly sold on the basis of audience and behavior, while traditional broadcast still uses content as a proxy for audience.”

Philly and the future of newspapers: Imagining cities with any print newspaper, using Philly as a case study.

Photo Credit: Flickr/h.koppdelaney

May 25, 2009 1:37 PM ET

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