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NBA.com Opens Own Store For Playoff Downloads

The NBA was an anchor tenant of the Google Video Marketplace but didn’t re-up after the initial one-season agreement. The league has a channel on YouTube but didn’t replace the marketplace potential until it opened the NBA.com Download Store Wednesday. The store will offer full downloads of playoff games and the final.

Price chart: Single games, $2.99; individual playoff games, $12.99; entire playoffs run $79.99. Classic games from last year’s NBA Finals and other select games are $2.99 each.

—The league is also opening the NBA.com Video Vault as a destination for historic video, including top 10 video lists and best moment highlights,

—More than 14 million NBA videos have been served on YouTube since the February launch.

—In addition, Yahoo has highlights, press conference recaps ad top plays of the day. NBA.com is also offering video widgets.

NBA Mobile: Amp’d has live streaming of NBA TV, including live mobile broadcasts of some playoff games.

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May 9, 2007 6:09 PM ET
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Posted In: Media & Publishing, TV, Cable & Telecom, Mobile, Social Media, Community, Video, Technologies / Formats, Broadband, Companies, Google, YouTube, Yahoo

  • Cheap? If it's already on TV/Cable for free and you have a Tivo, then $3 is high. Actually, it's better if you don't travel a lot to pay $10/month through Comcast or buy a Tivo, and record all those games.  I really hope, Ted, you're not with the NBA because your post sounds a bit spinned.

    Believe me, if it's priced under $1, the growth of such video purchases will grow.  It's a game that's already free on TV not a movie that people pay $10 to watch.

  • Ted

    Damn there are some cheap bastards on the internet!  $3 to own the hottest NBA playoff games?  That's a steal!  These aren't 5 min music tracks, they're 2 to 3 hour high-quality videos.  I understand not wanting to pay a lot since most of us are broke after doling out wads of cash per month to the cable companies, but hey, maybe if we'd find alternate sources for our content that were affordable, we wouldn't be taking it in the tailpipe from them.

    I say good job and hope the other sports and media outlets follow suit!

  • This pricing is stupid. I'm a NBA fan and even love watching regular season games, but their pricing model on Google Video was too high at $1.99 and now they've raised it higher. If they priced it under a $1.00, then would get more takers, such as me, to watch.  Really stupid.

  • If NBA wants to move thier own plyoff its should be welcome for all its viewvers and always its useful. For more information you can see NBA.com and the research based work link to just <a href="http://arrif.blogspot.com">Business research intelligence </a>

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