At the Needham Internet and Digital Media Conference, Thomas Clarke, CEO of TheStreet.com (NSDQ: TSCM), gave an almost identical presentation to one he gave at a Jefferies conference earlier this year. The basic gist: TheStreet.com isn’t a financial news company anymore, as its various acquisitions and organic launches demonstrate. But this time he went further, and actually opened the door to the idea that TheStreet.com could do a total rebrand to reflect this reality, perhaps more revolving around the company’s recently launched Mainstreet, personal finance site..

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